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Entrepreneur Magazine: April 1999

Cover Story
Let Us Count The Ways
12 great reasons to start a business

Features
2001: An Entrepreneurial Odyssey
Why the next century will belong to entrepreneurs.

Dell On...
The world according to Michael Dell--the youngest person ever to head a Fortune 500 firm.

Full Speed Ahead?
Does a crisis for your competitors mean a golden opportunity for you? Be careful: The answer isn't as simple as you think.



Columns
Business Buzz
Sliding High
Downward mobility is on the rise.

Entrepreneurial Woman
Brave New World
Why now's a perfect time for women to take their businesses global.

Global Smarts
Sugar Rush
U.S. entrepreneurs satisfy the world's sweet tooth.

Pulse
Book `Em
Motherly advice.

Fast Track
Profile on Dr. Glass Window Washing.

False Alarm
The truth behind a reported drop in start-ups.

Rear View
You are what you seat.

Headed For A Showdown?
An inside look at the issue that promises to get the attention of an apathetic Congress

Rising Stars
Search Engineers
Creating a new page for online job seekers.

Travel Smarts
Paradise Found
Need a break? Road-weary travelers head to spas.

FYI
Beating The Odds
Tough as Leather
Building a business isn't easy, but how much can one entrepreneur take?

Bulletin Board
Employee Training Is A TV Away
Resources for entrepreneurs.

Trade Shows
Trade Shows
Mark your calendar.

Management
Cutting Edge
Musical Chairs
Looking to save on steep office rent? Hoteling could help cut your overall expenses.

Family Business
In-Laws and Order
Think hiring an in-law is just like hiring any other employee? Think again.

Insurance
Cyber Safety
Locking out potential problems

Legal
Return To Sender?
Don't cash that check! You could end up short.

Management Smarts
School Ties
Cut R&D costs--send your products to college.

Staff Smarts
Fun and Games
Why all work and some play makes for a satisfied staff.

Your Business
Family Ties
How your relationships at home can help (or hurt) your business.

Marketing
Advertising Workshop
Scents & Sensibility
Seeing isn't always believing. Get your prospects' attention by engaging their other senses.

Fast Pitch
Speak Easy
The person at the podium attracts the most attention. Why isn't it you--and your business?

Marketing Smarts
Street Wise
Courting a community presence.

Money
Fund Smarts
The Rewards Of Risk
A fund that reels in returns for aggressive investors.

Money Smarts
Currency Events
Sending and receiving international payments is now as easy as un, deux, trois.

Raising Money
Industrial Revolution
Once reserved for large corporations, Industrial Development Bonds are now a source of growth capital for entrepreneurs.

Tax Talk
Agents Of Change
Is the IRS shedding its image as the agency entrepreneurs love to hate?

Opportunity Spotlight
Opportunity Article
Get With the System
Is it a partnership made in heaven or...? Examining the profitable possibilities of becoming a franchise vendor.

On Your Mark . . .
Just thought of a great new product? Well, that was the easy part. Here's how to get it off the drawing board.

Let Us Count The Ways
12 great reasons to start a business

Hot Properties
New incubators heat up tech start-ups.

Friendly Exchange
Want to borrow money from loved ones without losing them? Read on.

Making An Impression
How to market your best commodity--you.

Services Rendered
Taxes, payroll, whatever--Century Small Business Solutions has the resources to do it.

Change For The Better
Arby's CEO revamps for success.

Fast Money
Interested in capital gains? Convert real estate commissions into cash.

What's New
Franchises, hair salons, clothing stores.

City Of Hope
Program helps inner-city residents become business owners.

What's Your Problem?
Fired Up!
If your heart isn't in it, you're not going to be in business for long.

Tech
Business Bytes
Kings Of The Road
Today's mobile technology tools blaze new trails.

Connections
Directing Traffic
Take control of your phone system.

Net Profits
The 'A' List
Need names and addresses of prospects for a direct-marketing campaign? Online list services may be the answer.

Tech Smarts
Touchy Subject
Biometric technology: Is it time for your computer to get to know you?

Tools
Status Symbol
State-of-the-art tech tools.

Web Smarts
Good Intentions
Why businesses are using the Net.

Marketplace

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