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Entrepreneur Magazine: January 2000

Cover Story
The New Genius
Channeling the best minds of our time

Features
Follow The Rules
To err is human; to put your personal finances in order is divine. One expert shows you eight common mistakes you can avoid.

Wrestling With Reform
The freshest face on the political landscape, Jesse Ventura, speaks his mind on government, taxes, education and business.

Hidden Resources
Think nonprofits have no money to spare for your company? Stop ignoring this $621 billion market.

Crash Course
When your business is growing so fast it's out of control, here's how to pull the entrepreneurial equivalent of steering into the skid.



Columns
Buzz
Are We There Yet?
Places to go, people to see and souvenirs to buy

Camp Grown-Up
All the fun of running a camp--without those pesky kids

Sweet Dreams
Zzzz. Zzzz. Zzzz. Millions wish it was that simple.

Flash
Luck of the Irish, mud mania, digital tunes, Powerpuff Girls

Global
Take The Leads?
The Internet is good for approximately one billion things. You'd think international trade leads would be one of them.

Pulse
Everyone's Doing It
I'm in business. You're in business. She's in business. He's in business . . .

Check Your Webster's
There's a new definition for 'minority-owned business.'

Whatever Lights Your Bulb
Someone else always beating you to those million-dollar ideas? Well, get ready for another one of those head-smacking, `I should've thought of that!' experiences.

Stake A Claim
In the Internet gold rush, the U.S. Patent and Trademark Office is the lone barrier to technology infringement. Does it know what it's doing?

E-Commerce.Gov
Governors assist the growth of e-commerce.

Travel
Dead Cells
Phone failing you at the airport? Here's a clue why.

Tracking Travel
New software minimizes paperwork problems.

Time To Pay Up
Frequent-flier miles will cost you . . .

Women
Forget Diamonds
These Fortune 500 companies are your best friend.

Words From The Wise
You may not be living in Camelot, but you, too, can have your round table.

Flash
Women leaders speak.

Fast Track
Teaching kids to cook

FYI
Beating The Odds
Gettin' Jiggly With It
Entering a market dominated by a certain hyphenated superbrand and Bill Cosby's mug is no picnic.

Bulletin Board
National
The modern chamber--made for small business

Minorities
Around the world in six months: a crash course in foreign trade

New Jersey
You've got your project and your lab coat. But stop right here for your funding needs.

Management
Capitol Issues
Industrial Cleanser
The EPA is targeting small business for pollution cleanup.

Cutting Edge
The Shadow Knows
Are you clued in to what's really going on in your company? According to experts, the real deal can be found lurking in a shadow organization.

Family Business
Strictly Business
Taking the personal out of personnel isn't easy when you're talking about family.

Insurance
Home Security
Protect your investment--insure your telecommuters.

Legal
Dot.Lawyers
Forget legalese. Now they speak HTML.

Management Smarts
Exit Signs
Two-weeks notice shouldn't be your first hint that employees are looking elsewhere.

Ask Away
Interviewing? Get the answers you need without having to ask the tough questions.

E-Degree
ABCs are elementary. E? That's a job for a specialized university program.

Staff Smarts
Lords Of Discipline
`Gimme 10!' is not the way to change your employees' behavior.

Web Site
HR help

Your Business
The Long Haul
If your employees' responses to `How was the drive?' range from drooling catatonia to fits of rage, you can help.

It's The Law
When it comes to employee legal issues, you'd best do it by the book.

Break It Down
Would your managers take more interest in their departments' success if it were their company?

Marketing
Advertising Workshop
`Toon It Up
Tired of the same old ad? Draw on cartoons to add some character.

Fast Pitch
Lights, Camera . . .
Want to add video to your marketing arsenal? Don't shout 'Action' 'til you read this.

Marketing Smarts
Adventures In Shopping
Rides, live bands, food and, oh yeah, they sell furniture.

Priority Mail
Don't underestimate the value of a quick response.

Flash
Fair Trade

Real Deal
Needful Things
You can't always get what you want . . . or can you?

Sales Success
Reeling In The Big Ones
Overcome your fear, and you could land the mother of all accounts.

Money
Funds
Treasure Hunt
Finding value where you might not expect it

Money Smarts
Turn To The Index
Once upon a time, there was a Dow Jones Industrial Average . . .

Money Tree
Finding venture capital

GE Whiz!
Let's talk 'solutions.'

Raising Money
Board Games
The OTC Bulletin Board: a rung on your way up the Nasdaq ladder or the place where small-time players go to be small-time players?

Tax Talk
No Trespassing
You don't need a rocking chair and a shotgun to keep the IRS off your property--taxwise, anyway.

Opportunity Spotlight
Bright Ideas
Test The Waters
Ready to roll with your great idea? Don't make the leap 'til you know what you're getting into.

Brush With Success
Florida entrepreneurs win exposure to millions of potential customers--and dollars.

Opportunity Features
Analyze This
Sure, you can buy a franchise in almost any industry you're interested in, but it still pays to take a closer look before you leap.

Heat of the Moment
Our in-depth look at the current state of franchising

Catch The Wave
How to harness the Internet and find a franchise that's right for you

Mac Is Back
After a yearlong hiatus, the Golden Arches reclaim the No. 1 spot on our list of America's top franchises.

21st Annual Franchise 500
Our annual ranking of America's best franchise opportunities

What's Your Problem?
Charity Begins at Home
So how do I initiate a homebased, not-for-profit business?

License To Sell
I want to know which licenses I really need.

Tech
Buyer's Guide
Fantastic Scans
It's a new year; need a new scanner? The latest models prove better technology doesn't have to blow your budget.

Bytes
Automation For The People
Trust the technology and give someone else your payroll headache.

Connections
Dry Cell
A foolproof case to keep you talking

Bulk Rate
If you've got the lines, they've got the discount.

Did You Know . . .
who invented Digital Spread Spectrum technology?

Hot Disks
Watch Your Backup
Do those online auction deals sound too good to be true? They probably are.

Wise Buys
Reviews of Shrinkwrap, MyITware and ZipMagic 2000

Net Profits
E-Business Busters
What you read about the Internet is not always the real thing. Here are four e-commerce myths debunked.

Market Watch
Keeping an eye on your visitors

Taking The Net By Storm
Survey shows small businesses accessing the Internet with a vengeance.

Tech Smarts
Hot Wires
The most wired U.S. cities

Tools
On Firewire
First color inkjet printer to use the FireWire port

Hand Over Heels
The latest PDA from Handspring

Little Stowaway
Tiny portable keyboard

Web
Dazed And Confused
Is your browsing out of control? Here are some handy tools to get organized.

Get The 411
Keeping up with Internet public policy changes

Time Is Money
Online invoicing

Our Kinda Town
Site for entrepreneurs

Rain Or Shine
Weather reports

Monkey Business
E-business tips

Look No Further
Comprehensive search engine

Just For Shows
Guide to trade shows

Marketplace

Learn how to distribute a press release

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