THEN: When we first profiled
Rhonda Lashen in 1996, Fortunately Yours Inc. was doing well in its
innovative niche: selling fortune cookies as marketing tools to big
corporate clients.
NOW: Lashen's business
got serious exposure in 1999 when the entrepreneur was featured on
the Oprah Winfrey Show. Boosted by the response, Lashen created a
Web site (www.fortunatelyyours.com)
that sells her fortune cookies and other products: chocolate baby
announcements, chocolate coins with companies' names on them
and more. In 2000-with clients like Walt Disney Co. and Marriott
Residence Inns-she expects to gross about $1.7 million in
sales.
"If you grow too fast, you can't handle
everything," says Lashen. "My customers like that I'm
still the one talking to them [personally]. We're able to build
a rapport."
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