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Entrepreneur Magazine: September 2000

Cover Story
Quick Guide To Insurance
Pick your agent. Pick your insurance. Pick the business disaster you're most afraid of and insure against it.

Features
Stop-Gap Measures
Is bringing two age groups together under one business roof brewing success or inviting each other to a nightmare? Meet two sets of entrepreneurs who made their differences work—and one who couldn't span the generation gap.

Not Wired
Flash: The Internet is not the final frontier for way-of-life-changing industries. Such opportunities seem to be opening up every time you turn around. Next up: wireless services.

It’s My Party
And you may be crying if you stick with it come Election Day. Entrepreneurial concerns don't necessarily fall along Democrat/Republican lines, so know which candidate is best for your business.

Use Your Head
It's not enough just to sell anymore. Now every potential client is looking for a few creative ideas to go with your sales pitch.



Columns
Bright Ideas
Make 'Em Talk
Jump-start sales the simple way—with endorsements.

Get Exports Moving
The SBA offers international trade tips.

Wanna Make Millions?
This contest makes it possible

Help For Newcomers
Ideas for developing a prototype

Global
Touchy-Feely
It's sometimes the little things that are crucial in international business.

Pulse
The End of Entrepreneurship as We Know It?
Yeah, dotcoms have made the venture capital market volatile; sure, corporate employees are offered entrepreneur-esque development opportunities; but if I recall, we got into this game to take the risk and own our own businesses!

What Gives?
Apparently not the SBA when it came to the Small Disadvantaged Business certification program.

Hot Food: Techie Take Out
All work and no food spawns a new line of easy edibles.

Virtual Estate
What are domain names going for these days?

Close Up: Space Investor
Find out one successful entrepreneur's plans for his future in space.

Watt's Up!: The Power of Touch
The cost is nothing. The potential is limitless. Welcome to the future of a "touch" economy.

Beat Scene
Equal parts underground icon and mainstream phenomenon, today's deejay has the best of both worlds.

Travel
Web Escapes
Where to click after you've booked your trip

Road Notes
Deals from Wyndham Hotels & Resorts, Expedia.com and Hilton HHonors

Business & Pleasure
Doing business in Washington, DC

Wheels
Rest Insured
Keeping the brakes on car insurance costs

Don't Just Kick the Tires
Use these tips to avoid buying one of the worst cars of the century.

Keeping Track
Don't look for your package in the lost property office.

Women
Money Master
Helping women overcome their Achilles' heel

In For the Count
Sharing the wealth is what it's all about.

FYI
Beating The Odds
Lumbering To Success
Someone said, "Try and try again." Tom Sullivan did and ended a string of soured businesses by selling old lumber, proving that you can make a successful business out of almost anything.

Bulletin Board
Nationwide
Credit card company creates entrepreneur-friendly program.

Georgia
Business-plan contest targets Peach State entrepreneurs.

Illinois
Free legal help available

California
Center answers intellectual property questions.

Hot Seat
He's Giving It Away!
Think philanthropy is a dotcom don't? Anthony Parks would like a word with you.

Trade Shows
Trade Shows
Mark your calendars.

Management
Capitol Issues
An Ergonomic War
OSHA and the GOP clash over a new rule

Cutting Edge
More Than A Fling
If you're courting your customers just for that initial sale, you're missing out on the long-term advantages of CRM.

Family Business
Gag Order
If the family business is seeping its way into every off-hours conversation, it's time to draw the line on shop talk.

Insurance
Oldie But A Goody
Though it may sound antiquated, boiler and machinery insurance is a modern necessity.

Legal
RA-A-A-ID!
Creepy competitors raiding your work force? The law can be the perfect bug spray.

Management Smarts
A Reason to Stay
Incentives provide the "golden handcuffs" that keep employees from getting away.

Down And Out
Deny a pink-slipped manager a chance to be "bumped down," and you could get in trouble.

Free Lunch
Don't underestimate the value of free food when seeking employees.

Staff Smarts
It’s A Given
Sure, charities and nonprofits benefit from employee volunteer programs, but what about your business?

Web Site
A concierge-type service for your employees

Your Business
Keeping Watch
Monitoring employees? "They'll never notice" is not the way to start.

Bad Bait
You're dangling an incentive-program carrot, but no one's biting. What now?

Training Ground
In a tight labor market, try asking, "Can this applicant learn to do the job?"

Web Site
A new site from the U.S. Chamber Of Commerce offers tools for small businesses.

Marketing
Advertising Workshop
A Sharp Opener
In sales-letter writing, it's the most important weapon for capturing your reader's attention.

Fast Pitch
Kick It Up a Notch
Want to turn up the heat on your marketing campaign? Start by turning cold contacts into hot prospects.

Marketing Smarts
Sounds Fishy
Invent your own news story? Why not?

Make No Mistake
Common ad-campaign screw-ups

Cooking Up Clients
The sweet rewards of bringing cookies on sales calls

Web Site
Free Internet access for Spanish-speaking Web surfers

Flash
What's the best way to make amends with customers you've ticked off?

Real Deal
Control Freak
You are Type A. You are in negotiations. Take charge.

Sales Success
Follow The Leader
. . . and discover five traits the great ones share.

Money
Ask the Rainmaker
Wise Words
In business, the learning curve is steep—don't take a leap.

New To You?
Did ya hear the one about the lesser-known SBA loan program?

Funds
Going for the Globe
It's a small-cap world after all.

Money Smarts
Inside Investing
Ever wonder what goes on behind the doors of a venture capital firm?

And On Your Left . . .
What are investors looking for when they take the tour of your business?

Web Site
News and information on any public company

Raising Money
Your Feature Presentation
Be a star when you audition in front of investors for a role in their venture-capital portfolios.

Tax Talk
Greed Isn't Good
Be careful when deciding what to pay yourself, because Uncle Sam's watching.

House Passes Estate Tax Repeal
Update of the bill's progress through Congress

Opportunity Spotlight
Biz 101
Got Net?
10 great Web businesses to start now

First Steps
Equippin’ The Kids
…Isn't always expensive: Here it led to profitable inventions.

Experts Wanted
What it really takes to succeed as a consultant

State Your Purpose
Mission statements with kick

Passing The Bread
Subway's co-founder helps you with your start-up dough

Franchise Focus
All Gussied Up
Make money by makin' people prettier.

Opportunities
Drill Bit Player
Here's a creative opportunity that turns the tables on your fear of the dentist.

After Hours
A franchisee goes above and beyond.

What's New
Updates on the latest happenings at PetPeople Franchise Systems Inc. and Personnel Services Inc.

Wrestling for Pretzels
Or vice versa. Twisting dough and twisting on mats--how they combine for big charity

The Power Of The Dollar
Turning discount into profit

Opportunity Features
Home Is Where the Money Is
And improving the home is where today's franchises are headed.

What's Your Problem?
Small But Special
Is it possible for a new company to compete in the online books market?

Coverage For All
Can I get insured even though I have a pre-existing health condition?

Tech
Bytes
Of Mobile Birth
Will PDAs commingle with cell phones to form a go-anywhere, do-anything handheld hybrid?

Connections
Gray Matters
A new study takes another look at cell phone risk.

Hot Disks
Wise Buys
Reviews of Tiny Personal Firewall software, Xtime online scheduling solutions and TakeCharge! Accounting software

Web Site
Need business-quality Web-hosted applications? Check out this site.

Net Profits
Site in Shining Armor
Your personal quest for intellectual property protection on the Net

Wise Buys
Reviews of Responsys Jumpstart, Zoomerang and eDepot.com's eCourse

Tech Smarts
Bogus Bills
Phony charges on your phone bill? You've been crammed!

The Bare Minimum
Why pay big bucks for PCs with fancy functions you don't need?

Tools
Safe Haven
Panamax's Surge Protector8Tel

Write Me
Plextor's PlexWriter 12/4/32 SCSI CD-R/RW

Picture This
Epson's PhotoPC 3000Z digital zoom camera

Web
Mind Over Matter
Selling intellectual property online

Go The Distance
Want lower phone rates? Here's one option.

Go Speed Go
A service that provides quick delivery of documents nationwide

Fast Facts
Internet and technology statistics

Marketplace

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