Equal Time?
Under a new ruling, you may have to let unions use your e-mail system to promote their platform.
The laws concerning employees voting for or against a union are
generally clear. Under the National Labor Relations Act, employers
must provide union organizers with the names and addresses of all
eligible employees, but they are not required to allow the
organizers to campaign on their premises. Indeed, if there's
going to be a union vote at your business, you can paper the halls
with your anti-union message and send out daily memos about it
without letting union supporters do the same. The chief restriction
is that this prohibition be consistent with company policy. So if
your policy allows personal use of company telephones on company
time, you can't stop employees from calling each other to
promote a pro-union vote.
How does the company e-mail system fit into the picture?
That's where it gets foggier, thanks to a recent decision by an
administrative judge for the National Labor Relations Board. The
case concerned agents for Prudential Insurance who narrowly
rejected representation by the Office & Professional Employees
International Union. Union organizers sued, arguing the company
should have allowed them access to the e-mail system to disseminate
their arguments.
In a surprising decision, the judge agreed and ordered a new
election. He noted that Prudential's agents are scattered
throughout the country and need not work at company offices. For
many, their chief contact with the company is through e-mail. They
received "vote no" messages both when they logged onto
the company's intranet and when they checked their e-mail, but
union organizers could disseminate their arguments only by going
through the considerable expense of mailing them out.
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"This was not the typical employment setting," says
Frederick Warren, an attorney with Ford &
Harrison in Atlanta who specializes in employment matters.
Warren explains that the goal of the laws governing union votes is
for employees to be able to make an informed decision. "By
using the e-mail system, the company had an undue advantage in
communicating the anti-union message." He notes that
Prudential had a clear policy prohibiting personal use of the
company e-mail system, so it was not accused of singling out the
union in a discriminatory manner. "Even if you have prohibited
personal use, under this decision, you may be required to allow
union communications."
So far, the ruling is the opinion of one administrative law
judge, binding the parties until the National Labor Relations Board
rules on the appeal. That could take months or longer. Says Warren,
"The cautious approach until the ruling is not to use the
company's e-mail system to communicate an anti-union message,
unless you [also] allow the union to use it."
Jane Easter Bahls is a writer in Rock Island, Illinois,
specializing in business and legal topics.