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	<h1>
Just the facts
</h1>
The FDA doesn't want any more lies on dietary supplement labels.
<br />
		<div class="byline">
		By Stephen Barlas
		 &nbsp; | &nbsp; <a class="small" href="/magazine/entrepreneur/index.html">Entrepreneur Magazine</a> - <a class="small" href="/magazine/entrepreneur/2005/march/issue116422.html">March 2005</a><br />
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        <p>Because home-run hitters Barry Bonds and Mark McGwire knocked
dietary supplements (and steroids) into the headlines over the past
year, the FDA has taken a swing at the product category.</p><p>In November 2004, the agency published a draft guidance
document, which, for the first time, defined a
standard--"competent and reliable scientific
evidence"--that a company would have to meet before putting a
"structure/function" claim on a dietary supplement.
Structure/function claims state relationships such as "calcium
builds strong bones." The FDA has said that about 70 percent
of the nearly 30,000 supplement products sold in the United States
make claims on their labels, the majority of them
structure/function claims. Ninety-five percent of the 1,050
companies in the industry are small, with annual revenues below $20
million, according to the FDA.</p><p>Companies do not need prior FDA approval to make these claims on
product labels, nor will they need it if and when the FDA makes the
guidance final. But the new language, which FDA Acting Commissioner
Lester Crawford equated with "high-quality evidence,"
would give the FDA additional leverage when it sends warning
letters to offending companies, which generally change the labels
or pull the products as a result.</p><p align="center" class="textisland">Content Continues Below<hr /></p>
<p align="center" class="island">
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<p>The FDA also highlighted the existing requirement that
supplement distributors disclose all "material facts" on
their labels, according to Susan Walker, director of the Division
of Dietary Supplement Programs. "We want to see accurate
labels on products," says Walker.</p><h4 class="blue">Is Sarbanes-Oxley a Class Act?</h4><p>The SEC set up an advisory committee to examine the impact of
the Sarbanes-Oxley Act and other aspects of the federal securities
laws on smaller public companies. SEC Chairman William Donaldson
states, "The time is ripe to review how the act, including
internal control reporting, affects smaller companies."</p><hr /><p><i>Stephen Barlas is a freelance business reporter who covers
the Washington beat for 15 magazines.</i></p>



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