Entrepreneur magazine
December 2021

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December 2021

Entrepreneur | December 2021
December 2021
Entrepreneur Magazine
Thought Leaders

Why Selena Gomez Is Cofounding a Mental Health Media Company With Her Mom Mandy Teefey and Newsletter Whiz Daniella Pierson: "Once I Understood What Was Happening In My Mind, I Gained a Sense of Purpose"

Gomez's openness about her mental health struggles has endeared her to millions of fans. Now she's channeling her influence into a business that will help others speak up and feel seen.

Growing a Business

If This Guy Could Make a Portrait Out of Toast, I Can Do Anything

Sometimes keeping other people's weird accomplishments in sight helps to keep our own aspirations in perspective.

Collaboration

Stop Asking Job Candidates to Prove Why They're Right for the Job

In today's recruiting landscape, hiring the best people means making the interview process a two-way conversation

Franchise

He Moved From Pakistan at 18 and Got a Job at KFC. Three Decades Later He Owns a KFC, Taco Bell, Pizza Hut and More.

Shawn Shariff has operated every one of Yum! Brands flagship brands in Southern California.

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Franchise

Working With Mother Teresa, She Was Inspired by Older People's Compassion. So She Started a Caregiving Business That Hires Them.

Kiran Yocom started franchise Seniors Helping Seniors because she felt there was no one better equipped to do the job.

Science & Technology

These Wireless Chargers Can Upgrade Your Decor

Wireless chargers have been around for years, but a new crop of creators made them more stylish, convenient, and integrated with your workspace.

Franchise

The Hottest Franchise Categories of 2022

These are the types of franchises that show the greatest potential for success in the year ahead.

Growing a Business

How Do You Spot the Difference Between a Trend and a Movement?

Chasing business trends may not always pan out, so make sure you're betting on the big picture.

Growing a Business

3 Business Lessons From the World of Biology

Companies and living creatures grow in eerily similar ways. These lessons from nature can help you thrive-and avoid disruption.

Growing a Business

The Insight That Changed How These Founders Think About Everything

Six entrepreneurs share breakthrough moments that changed how they do business.

Marketing

Liquid Death Got Ridiculously Successful by Asking One Question: 'What's the Dumbest Idea You Can Think of Right Now?'

Want to stand out in a crowded market? The founder of ridiculous canned-water brand Liquid Death has a suggestion: Embrace dumb ideas.

Growing a Business

Pretty Rocks Made From Human Ashes? How This Founder Convinced "Incredibly Skeptical" Funeral Homes to Sell His Novel Service.

Parting Stone founder Justin Crowe realized that to make something new, he'd have to win over an ancient industry.

Growing a Business

This Founder's Obsessive Music Habit Spun Into Three Different Businesses

Don MacKinnon's love of mixtapes helped him start multiple successful ventures.

Growing a Business

If You're Not Writing Down Your Ideas, Ray Dalio Says: 'That's Sort of Stupid.'

The author of the bestselling 'Principles: Life & Work' thinks we miss out on far too many entrepreneurs insights because they never bother to write them down.

Growing a Business

'It's Just Human Nature:' A New Book Examines Why Our Work Is Better When We Work Less

Ready for the 4 day work week? Journalists Anne Helen Petersen and Charlie Warzel argue that conversations about the future of work too often miss the bigger picture.

Growing a Business

Why Jim Cramer Thinks Small Business Owners Can Do More Hiring Than Firing In 2022

The CNBC host says he's bullish on entrepreneurs because he believes in their creative ability to innovate.

Growing a Business

Your Top 4 Questions About 2022, Answered By the World's Top Superforecasters

What skills will be most in demand next year? Will supply chain issues get better? We got the scoop from an elite team of forecasters.

Growing a Business

Meet the Elite Team of Superforecasters Who Have Turned Future-Gazing Into a Science

You just might learn a thing or two about how to look into your own crystal ball.

Growing a Business

5 Things the Future Holds, According to the World's Most Elite Superforecasters

What'll happen to the price of advertising? Will more female founders get funded? We had Good Judgment's superforecasters answer these questions and more.

Growing a Business

You Can't Do Everything. So Do the Best With What You Have.

It's not a sexy mantra, but it can save you a lot of stress and frustration.

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