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Smart Ideas Archive
More Than a Mirage
Where others saw nothing but desert, a couple looking to train divers saw an ocean of possibilities.
July 2007

In the Groove
What began as a simple hip-hop site has grown into a million-dollar business.
July 2007

Kitchen Couture
A mother-daughter duo looks to the past to turn a kitchen staple into a modern fashion statement.
June 2007

Worth a Visit
With a lot of knowledge and a little money, one man made it his mission to help companies get site visitors.
June 2007

Off the Hook
An eco-friendly solution to the ubiquitous wire hanger.
June 2007

New Lease on Life
When he wanted out of his car lease, this entrepreneur didn't take no for an answer--he started a business instead.
May 2007

Lucky Charms
Medical ID tags have become high fashion thanks to this creative entrepreneur.
May 2007

Crafty Cause
Raising awareness for a cause helped this handbag-maker raise her profile.
May 2007

Pie in the Sky
This website owner is making authentic New York pizza available anywhere, anytime.
May 2007

Game Face
Two students brought video games to life with 3-D technology.
April 2007

Toll Freedom
Making toll transponders more attractive.
April 2007

Vend a Dog a Bone
Candy and soft drinks, move aside--vending machines are going to the dogs, thanks to one pet lover.
April 2007

Life Imitates Art
When this father-son team started thinking outside the fishbowl, a stylish and functional aquarium resulted.
March 2007

Changes at the Top
Wedding cake toppers to match the times.
March 2007

Gracious Hosts
Riding on their good reputations worked for these web developers.
March 2007

Nice Moves
A knack for logistics helps this shipping entrepreneur save cash.
February 2007

Too Close to Call
His phone, her phone--whose phone is it? Thanks to this family’s bright idea, look-alike phones have a unique new accessory.
February 2007

Go, Speed Racer!
One entrepreneur lets customers design and race remote-controlled cars.
February 2007

On Par
Keeping startup costs low put this golf aficionado in the green.
December 2006

Cure Couture
To lessen the pain of a family tragedy, one woman dressed up her crutches and found a fashionable calling.
December 2006

Rival Revival
Making money off university rivalries.
December 2006

Having a Ball
Jewelry made out of baseballs? It’s a hit!
November 2006

Take a Back Seat
...or a seat back, rather. One mom’s innovative storage solution has students and teachers sitting pretty.
November 2006

Baby Steps
Focusing on the little ones turned into big business for this retailer.
November 2006

Right on Time
This device keeps car payments from going delinquent.
November 2006

Good, Clean Fun
A soap dispenser transforms a patent lawyer into an entrepreneur.
October 2006

Spread the Word
Good reputations and a little money helped these entrepreneurs open their own ad agency.
October 2006

Therapy by the Book
An avid scrapbooker enhances the relaxing effects of her hobby by combining it with spa amenities.
October 2006

Smart Ideas 09/06
Fashionable fanny packs, charter jets and music school.
September 2006

Smart Ideas 08/06
Inflatable chairs, pest-repelling trash bags and internet marketing.
August 2006

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