When the Wind Blows
Shield your business from stormy weather.
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Last year, four major hurricanes struck Florida, then unleashed
their fury on states up the Eastern Seaboard and as far west as
Texas. This year's hurricane season, beginning June 1, is again
expected to be "above average." Even if you're not in
Hurricane Alley, weather can still damage your business. The best
way to deal with such hazards is a combination of property and
business-interruption insurance, and other risk-management
strategies. "Unfortunately, many events, whether precipitated by a
storm or other catastrophe, are not covered within the basic
structure of most policies, particularly commercial property
policies," says Anita Setnor Byer, president of Setnor Byer Insurance
& Risk in Plantation, Florida. "And the insurance, if
available, is often cost prohibitive." It's impossible to insure against all potential weather
damage. Instead, Setnor Byer advises, review your policies with
your agent to clarify exactly what weather-related damage is
covered. Then look at what recovery alternatives, including backup
systems and cash reserves, will assure your company's survival.
Keep in mind that even if you don't suffer direct property
damage, you could be affected by a general slowdown in the local
economy. Setnor Byer suggests that you have enough cash on hand to
cover at least 30 to 60 days of operating expenses. Content Continues Below
Originally published in the May 2005 issue of Entrepreneur Magazine
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