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How One Entrepreneur Used the Law of Publicity to Get Investors

How One Entrepreneur Used the Law of Publicity to Get Investors

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Getting turned down by the 'Sharks' was the best thing to happen to one contestant.
February 2, 2012 in Getting Press
Three Social-Media-Fueled Contests for Small Businesses

Three Social-Media-Fueled Contests for Small Businesses

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Contests are emerging as a popular, low-cost way for big companies to connect with their small-business customers. Check out these three business contests.
February 1, 2012 in Social Media
How Broderick's Bueller Can Deliver Your Business Super Bowl Buzz

How Broderick's Bueller Can Deliver Your Business Super Bowl Buzz

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Curious how to take advantage of the pre-game buzz? Consider newsjacking or hosting a promotional tie-in.
February 1, 2012 in Social Media
Inside the Mind of Your Buyers

Inside the Mind of Your Buyers

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A look at what motivates customers to buy -- and six ways to tailor your sales pitch.
February 1, 2012 in Sales Techniques
Is Facebook Advertising for You?

Is Facebook Advertising for You?

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Most businesses can benefit from some sort of Facebook advertising, but not every business should make a significant investment in it. Should you?
January 31, 2012 in Social Media
Forget Networking. How to Be a Connector

Forget Networking. How to Be a Connector

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It's critical to hone your "connector" skills -- that is, your ability to make new friends and acquaintances. Here's how.
January 29, 2012 in Networking
When Networking, Vive la Difference?

When Networking, Vive la Difference?

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Both men and women can benefit from better understanding gender-specific communication styles. Consider these tips to start you on your way to success in networking with the opposite sex for your business.
January 26, 2012 in Networking
Understanding Google's New Page Layout Algorithm

Understanding Google's New Page Layout Algorithm

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Where you place ads on your website now matters more than ever.
January 26, 2012 in Online Marketing
Does Your Business Know When to Stop Selling?

Does Your Business Know When to Stop Selling?

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This week's upcoming 'Shark Tank' episode spotlights the importance of learning one often-overlooked overlooked skill: When to stop selling and close the deal.
January 26, 2012 in Closing the Sale
Why Chris Brogan Loves Google Plus

Why Chris Brogan Loves Google Plus

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Google+ isn't just for networking anymore. Here are four ways to put it to work to amp up your revenues.
January 26, 2012 in Social Media
10 Lessons in Brilliant Marketing

10 Lessons in Brilliant Marketing (Photos)

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From viral campaigns to virus campaigns, we pick the 10 marketing initiatives in 2011 that hit on that winning combination of great idea, perfect timing and flawless execution.
January 25, 2012 in Marketing Ideas
The 10 Ds of Creating a Social Media Use Policy

The 10 Ds of Creating a Social Media Use Policy

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Every business needs a social media use policy, and here's how to create one.
January 24, 2012 in Social Media
Which Way Is Best: Relationships First or Business First?

Which Way Is Best: Relationships First or Business First?

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Men often go for the transaction immediately, rather than nurturing networking relationships as women do. Solve this chicken-or-egg conundrum before you embark on your networking efforts.
January 24, 2012 in Networking
Meeting in the Middle: Networking With the Opposite Sex

Meeting in the Middle: Networking With the Opposite Sex

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Men and women approach networking from two different directions, but if you want to build relationships and create opportunities, you need to find common ground.
January 24, 2012 in Networking
Three Affordable Ways to Get Celebrities to Promote Your Brand

Three Affordable Ways to Get Celebrities to Promote Your Brand

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Hiring a celebrity spokesperson doesn't have to break the bank. Here are three, low-cost ways to involve celebrities in your business.
January 23, 2012 in Low-Cost Ideas
Software for Social Media Junkies

Software for Social Media Junkies

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Because it's hard to stay off Facebook with willpower alone.
January 21, 2012 in Social Media
Emerging Social Media Sites to Attract Users

Emerging Social Media Sites to Attract Users

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As email and instant messaging loses prowess among users, smaller social-networking sites are stepping up.
January 16, 2012 in Social Media
Tips to Manage a Successful Sales Team

Tips to Manage a Successful Sales Team

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The traits that make top sales pros great also can lead to difficulties for managers. Here's how to adapt your managerial style so sales can soar.
January 12, 2012 in Sales
Highlights from the 2012 Entrepreneur Growth Conference

Highlights from the 2012 Entrepreneur Growth Conference (Photos)

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See photos from our annual conference in Long Beach, Calif.
January 11, 2012 in Networking
New Tools Make it Easier to Build a Facebook Fan Page

New Tools Make it Easier to Build a Facebook Fan Page

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ShortStack offers hungry businesses a lumberjack breakfast's range of Facebook page options.
January 11, 2012 in Social Media
12 Commandments for Closing a Sale

12 Commandments for Closing a Sale

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Sales pro Grant Cardone shares his rules for helping small business owners close more deals.
January 11, 2012 in Closing the Sale
A New Way to Get Customized Service Quotes

A New Way to Get Customized Service Quotes

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This online platform lets consumers more easily connect with nearby small businesses.
January 10, 2012 in Online Marketing
IFC's Five Rules for Romancing Geeks

IFC's Five Rules for Romancing Geeks

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When it comes to capturing the attention of digital-savvy customers, IFC nailed it with 'Portlandia'. Here are five ways the network reeled in this niche audience.
January 10, 2012 in Social Media
What's Hot and What's Not in Content Marketing for 2012

What's Hot and What's Not in Content Marketing for 2012

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Marketing through online storytelling and advice will only grow in importance to businesses. Here's how to make sense of the biggest trends in content marketing.
January 6, 2012 in Online Marketing
Four Steps to (Quickly) Share Your Business StoryPlay Video

Four Steps to (Quickly) Share Your Business Story (Video)

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Communications coach Carmine Gallo shares tips on how to craft your business story --covering all the essential elements -- so you tell it in 60 seconds.
January 4, 2012 in Tips from Experts
How Gary Vaynerchuck, Chris Brogan and Others Think Social Media Will Change in 2012

How Gary Vaynerchuck, Chris Brogan and Others Think Social Media Will Change in 2012

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From the rise of Google+ to the oversaturation of social media, here's what five social media mavens have to say about what's on the horizon in 2012.
January 4, 2012 in Social Media
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