Social Media
4 Things You Need to be Doing on Social Media -- Now
BY Scott Levy
Don't miss these critical opportunities for engaging with customers over sites like Twitter and Facebook. 5 Easy Ways to Optimize Social Media Marketing for Mobile
BY Kevin Allen
Nearly half of social media users consume content on their smartphones. Here's how to make sure your content is right for these mobile readers. 10 Questions to Ask When Creating Your Company's YouTube Channel
BY Kim Lachance Shandrow
How to develop a plan for posting to YouTube that fits your business strategy. Zynga Continues to Cut Ties With Facebook
BY Brian Patrick Eha
Zynga and Facebook pull away from each other, Pinterest beefs up its engineering team, YouTube hits one billion monthly users and more social-media news. 10 Tips for Using Twitter Like a Pro
BY Jason Fell
In honor of Twitter's seventh birthday, we've compiled this list of tips for getting the most out of the popular social network. 3 Tips for Maximizing YouTube's New Layout for Brand Channels
BY Gini Arnold
From creating 'welcome' videos to personalizing your pages, what you need to know about the new changes. Why Google Plans to Shut Down Reader
BY Brian Patrick Eha
Digg aims to fill the gap with its own reader, Facebook unveils a new timeline, Twitter gets into music discovery and more social-media news. How to Create a Successful Twitter Contest
BY Ted Prodromou
Increase the number of targeted followers you have and help spread the word about your products and services for free by holding a Twitter contest. Pinterest Launches Web Analytics to Help You Pin Down Traffic
BY Brian Patrick Eha
With its new dashboard, the photo-sharing platform allows business owners to better understand what's working with their audience. 3 Steps to Streamlining and Improving Your Twitter Account
BY Cynthia Boris
Consider these tips for getting the most out of your company's experience on the popular social network. Building Your Brand on Twitter
BY Ted Prodromou
Twitter's reach is extensive, and word can travel fast. Here are six smart tips for spreading the good word about your business on Twitter. YouTube Plans to Compete With Spotify
BY Brian Patrick Eha
YouTube's plans for its new music service, Twitter business strategies, the reason why blogs beat social networks among consumers and more social-media news. 4 Tips for Using Facebook's Redesigned News Feed
BY Rick Mulready
The new design focuses on larger images and emphasizing content from friends and brands people like. With TweetDeck Gone, 6 Alternative Tools for Managing Social Media
BY Kevin Allen
The popular Twitter app will evolve into a web-based version. If you're looking for alternatives, we've got them. The Marketer's Guide to Instagram
BY AJ Kumar
From taking engaging pictures to using hashtags to using more advanced tools, here's how to kick off your company's Instagram strategy. What You Can Learn From Justin Bieber About Marketing on Twitter
BY Kim Lachance Shandrow
Three lessons from the teen pop sensation's Twitter strategy. Recovery Time: 3 Big Brands Bounce Back After Social Media Fails (Infographic)
BY Kevin Allen
A look at how long it took these companies to win back their positive sentiment online after separate PR firestorms. The Rise and Fall of Groupon's Andrew Mason
BY Brian Patrick Eha
Groupon's former chief executive, Pinterest's edge in ecommerce, Wanelo's funding round and more social-media news. Using Twitter's Promoted Services
BY Ted Prodromou
Learn how to put Twitter's paid services to work to help you advertise your business and generate revenue.Play Video Three Ways to Get the Most Out of Pinterest for Branding (Video)
BY Colleen DeBaise
Marketing expert Karen Leland offers quick tips on using Pinterest for your business. 10 Questions to Ask When Creating Your Company's Pinterest Page
BY Kim Lachance Shandrow
What you need to know to get your business started on the popular photo-sharing site. LinkedIn Improves Search Features for Job Seekers, Employers
BY Brian Patrick Eha
New features for LinkedIn, Pinterest gets a funding round, tweeting from beyond the grave and more social-media news. Fast, Furious and Humorous: Sound Bites From Social Media Week
BY Jason Fell
A collection of tweets from attendees during the big social media event in New York City. 4 Quick Tips for Using Social Media for Customer Service
BY Jason Fell
Expert advice from panelists at New York's Social Media Week. 3 Ways to Turn Social Media Followers Into Promoters of Your Brand
BY Brian Patrick Eha
Strategies for activating your fan base from New York's Social Media Week. The Pros and Cons of Using Video App 'Vine' for Marketing
BY Cynthia Boris
What you need to know before getting started with the new short video recording app.Ads by Google
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Using Apps to Connect with Employees
It's an often overlooked strategy, but Mobile Roadie CEO Michael Schneider says businesses can use apps to communicat...
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