Social Media
How to Get Started With Facebook Offers
BY Brian Honigman
Here are five ways to make the most of Facebook's latest advertising opportunity for businesses. New Facebook Option Can Help Brands Regain Fan Engagement
BY Jason Fell
Frustrated about a dramatic decrease in reach? The social network has at least one way to counteract the drop off. Is Instagram on the Web Worth It for Your Business?
BY Jonathan Blum and Alex Dalenberg
Users of the popular photo editing app can now post images to the web -- but it might not be right for everyone. How to Drive Sales Through Social Media
BY Jason Falls
In this special 'Ask Entrepreneur' feature, marketing expert Jason Falls discusses how business owners can convert followers into paying customers. 5 Ways Social Media Can Ruin Your Reputation
BY Lewis Howes
From unflattering photos to leaving commentators hanging, here's how you could be damaging your reputation on social media and not even know it.Play Video How Gamification Can Create Social Media Buzz (Video)
BY Gabe Zichermann
Expert Gabe Zicherman on how 'gaming features' can increase engagement on the social web. Small-Business Owners Spending More Time, Money on Social Media [Infographic]
BY Kathleen Davis
A new survey reveals that small businesses are increasing their social media marketing efforts. Social-Media Maven Amy Jo Martin on Working Hard and Being a Renegade
BY Shira Lazar
Digital Royalty's Amy Jo Martin left the Phoenix Suns to launch her digital and social-media empire. Here are her tips for how to score more points with customers. 5 Ways Instagram Can Boost Your Marketing Plan
BY Kim Lachance Shandrow
These strategies can help increase your reach -- and revenue. David Segal on DAVIDsTEA: North America's Next Starbucks?
BY Shira Lazar
While this startup likely won't topple the reigning queen of coffee anytime soon, the skill and backing required to open up shop across North America shouldn't be underestimated. Facebook Advertising: The Fundamentals for Small-Business Owners
BY Perry Marshall and Thomas Meloche
Before you kick off your campaign, learn the basics of advertising on the social network. 5 Tips for Talking About Politics on Social Media
BY Scott Levy
With the final debate tonight and the election right around the corner, follow these tips when mentioning politics on social media. Yelp to Business Owners: Don't Try to Game Our System
BY Jason Fell
Popular user-review site launches Consumer Alert system to crack down on companies paying for reviews. Got a Bad Yelp Review? Here's What to Do
BY Jason Fell
Consider these three steps for turning a negative review into a positive outcome. This Little-Known Facebook Feature Can Help You Monitor Customers and Competitors
BY Amy Porterfield
Find ways to nurture existing customers and attract new clients with the social network's 'Interest Lists.' 7 Tips For Building a 'Power Network' on LinkedIn
BY Lewis Howes
How to use the professional networking site to make better business connections. 5 Tips for Using Social Media as a Customer Service Tool
BY Scott Levy
Why you should embrace negative comments online and how to do it right. New Tool Gauges Pinterest Mentions
BY Katherine Duncan
Social media marketing dashboard MarketMeSuite can show you how many pinners are promoting your company on the popular social sharing site. Showcasing Your Expertise Via LinkedIn Answers
BY Ted Prodromou
How to leverage the Internet's most powerful source of business intelligence. LinkedIn Gives Company Pages a Facelift
BY Jason Fell
The redesign goes live across two million business pages on the networking site. 3 Steps to Generating Buzz with a YouTube Contest
BY James Wedmore
Video can provide a powerful marketing boost for your business on social networks. 5 Fundamentals of a Social-Media Action Plan
BY Tim Berry
For many businesses, social media is growing too important to leave to happenstance. Consider these essential elements for creating a social media strategy that yields results. Projecting a Professional Image on LinkedIn
BY Ted Prodromou
You get just one chance to make a first impression. Here are the elements of a successful, traffic-generating profile. How to Mine Social Networks for Valuable Customer Data
BY AJ Kumar
You can mine demographic and other data about your audience on Facebook, Twitter and YouTube. 4 Tips for Using Pinterest to Market Your Startup
BY Adam Toren
Do you really know how to use Pinterest to help attract people to your business? If not, here's a brief tutorial. 3 Tips for Using LinkedIn's New 'Endorsements'
BY Lewis Howes
You can now endorse specific skills on Linkedin. Here are the right ways to use this new feature.Ads by Google
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Using Apps to Connect with Employees
It's an often overlooked strategy, but Mobile Roadie CEO Michael Schneider says businesses can use apps to communicat...
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