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Smaller Retailers Tap Into the Power of Digital Displays

Smaller Retailers Tap Into the Power of Digital Displays

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Four retailers illustrate how digital signs can help attract customers and boost revenue.
May 7, 2012 in Retail Center
How to Legally Protect Your Home If Your Business Is SuedPlay Video

How to Legally Protect Your Home If Your Business Is Sued (Video)

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Before starting up, it's important to set up protections for your personal assets, including your home. Here, attorney Mark Kohler explains.
May 7, 2012 in Legal Issues
How to Deal With CopycatsPlay Video

How to Deal With Copycats (Video)

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If you're first to market, it's not unusual for others to rip off your product. Hear entrepreneur Michael Aiello's story, plus tips from Pinterest investor Brian Cohen on handling knock-offs.
May 7, 2012 in Starting a Business
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Crowdfunding Nets Millions For Game Developers

Crowdfunding Nets Millions For Game Developers

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Rather than wait for Zynga to scoop up your young gaming company, crowdfunding may be the next best thing.
May 4, 2012 in Starting a Business
How to Prioritize As an EntrepreneurPlay Video

How to Prioritize As an Entrepreneur (Video)

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The first step in setting priorities as an entrepreneur is to view your business life as something that enriches your personal life and vice-versa, says serial entrepreneur Jen Groover.
May 2, 2012 in Starting a Business
Why Innovation Dies

Why Innovation Dies

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Author Steve Blank argues that the road for innovation does not go through committee.
May 2, 2012 in Starting a Business
When the Product Is the Marketing, and Vice Versa

When the Product Is the Marketing, and Vice Versa

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Sometimes the product itself is the marketing. In those rare cases, businesses can thrive without organized marketing.
May 1, 2012 in Business Plans
Startup CEOs Crave Venture Capital, Not Crowdsourcing

Startup CEOs Crave Venture Capital, Not Crowdsourcing

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Though the passage of the JOBS Act opened the doors for crowdfunding, many startups are still seeking funding from venture capital firms, according to a new study.
April 30, 2012 in Money Basics
Karmaloop's Greg Selkoe on Social Media and the Verge Culture

Karmaloop's Greg Selkoe on Social Media and the Verge Culture

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A discussion with Karmaloop's founder and CEO Greg Selkoe on how innovative techniques and practical thinking helped his company thrive in today's ever changing fashion marketplace.
April 27, 2012 in Starting a Business
Could You Charge 70% More With a Better Business Name?

Could You Charge 70% More With a Better Business Name?

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Is your small business stuck charging low prices for your products or services? The problem might not be what you're selling. Here's how one business raised prices by changing its name.
April 26, 2012 in Naming Your Business
How to Create Buzz on No BudgetPlay Video

How to Create Buzz on No Budget (Video)

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Local Bigwig's Ray Madronio turned to big players in his industry to get free marketing help for his startup. Hear how he did it, plus expert tips.
April 25, 2012 in Starting a Business
Apple Retail Stores and the 'Buying Brain'

Apple Retail Stores and the 'Buying Brain'

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Consider these three lessons to learn from Apple Stores to enhance your customer experiences in your store or office.
April 24, 2012 in Retail Center
How to Shop for a Business Incubator

How to Shop for a Business Incubator

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Incubators can be a great way to get a fledgling business off the ground -- but beware of marketing gimmicks that capitalize on eager entrepreneurs.
April 23, 2012 in Starting a Business
7 Tips for Naming Your Business

7 Tips for Naming Your Business

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Choosing the right name for your business can have a lasting impact when it comes to propelling a business to success. Here are tips in choosing the right one.
April 23, 2012 in Naming Your Business
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