From the invention of moveable type in 1450, all the way to mobile ads and online videos, advertising has come a long way.
SEO | Search Engine Optimization
Most consumers can't differentiate between paid and organic search engine results, the FTC says. New practices could be on the way.
Customizable reports and actionable reporting should help advertisers more fluidly optimize their campaigns.
The banking and social media giants teamed up in an effort to reach out to small-business owners.
The social media giant announced today it will open up its invite-only ad platform to all business owners.
Facebook's $85 million acquisition, Tumblr's new mobile ads, Zach Braff's Kickstarter project and more social-media news.
The tech giant today released a new resource that explores how different marketing tactics influence online buying behavior.
New partnership is about collecting data and making improvements, Twitter says.
Collecting user behavioral data from digital marketers, the social networking giant allows advertisers to target more specific audiences.
How you can better track and target your advertising campaigns, while also reducing your costs.
Why Pinterest has decided to work on increasing revenue, how Twitter changed its search function, why Facebook users are getting sick of Facebook and more social-media news.
New version of the popular tool will give advertisers more options.
What small-business owners can learn from the best of the big budget ads.
SodaStream pokes at Coke and Pepsi and sees its ad declined by CBS.
Executing a successful local mobile campaign requires planning, strategy and knowledge. Here are a few things to consider before you get started.
Mobile advertising has the potential to spur customers to action in ways tradition advertising doesn't. Here are a few things you need to know to get it right.
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