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Advertising 101

10 Reasons Your Marketing Messages Stink

Don't alienate your market by making these mistakes.
Advertising 101

Online Advertising Made Simple

Follow these essential tips for an online campaign that increases sales.
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Print Ads: A Bargain for Buyers

Take advantage of today's market with these tips.
Learn to Leverage the Radio
Advertising How-To Guides

Learn to Leverage the Radio

5 things you need to know about this effective--and underused--medium.
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Online Ad Deals Are Clicking

Use these lean marketing tactics to grow your business during lean times.
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Find a 'Tweet' Deal on Advertising

Banner ads aren't the only way to advertise online; take advantage with these affordable alternatives.
Which Ad Strategy Works for You?
Advertising 101

Which Ad Strategy Works for You?

Rev up your ROI by choosing the best medium for your message.
Advertising 101

9 Free Advertising Solutions

When the going gets tough, the tough advertise.
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3 Tips for Successful Green Marketing

If you're jumping on the green bandwagon, do it practically.
Advertising 101

5 Branding Myths Debunked

Don't get tripped up by these common misconceptions.
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A Hot, Affordable New Advertising Opportunity

Consumer habits show online video is the best value for advertisers.
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A $25 Million Press Release

Grab the press's attention--and keep it--with concise and compelling releases.
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5 Ways to Kill a Great Marketing Plan

Are your marketing campaigns too creative? Here's what separates a marketing plan that works from one that doesn't.
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10 Advertising Words to Avoid in 2009

Shun meaningless words like "a lot" and "guarantee" in your copy. It'll help you out a lot--we guarantee it.
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Campus Coverage

Advertising in university newspapers can get you noticed by the hard-to-reach college crowd.
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Stay on Top of Mobile Advertising

As more people connect to global networks via their mobile phones, the ability to reach potential customers at almost any time grows exponentially.
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Go Big or Go Home

Even in a bad economy, one truth about marketing stands: you have to spend more to make more.
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Evade the Copywriting Text Trap

Use these 5 tips to give buzz words the boot and focus on actionable messages.
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Do You Know What Your Audience Wants?

Define your target market and stay up to date with its needs.
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Avoid Greenwashing Your Business

Sincerity leads to success in the emerging world of green marketing.
Advertising in Digital Media
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Advertising in Digital Media

These 3 hot trends can give you a competitive edge on the web and beyond.
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Expand Your Ad Empire

Amplify your interactive ad arsenal with the latest technology trends.
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Ultimate Guide to Facebook Advertising
Ultimate Guide to Facebook Advertising
By Perry Marshall and Thomas Meloche
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