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Getting Press

Distinguish Yourself to Reporters

Little things can make a big difference. Here are 5 tips worth employing.
November 30, 2007 in Getting Press

The Multicultural Media Boom

Why you need to include multicultural media sources in your PR efforts
May 29, 2007 in Getting Press

Generating Coverage Between Press Releases

Press releases remain the backbone of PR, but these alternative tactics can also produce substantial results.
December 21, 2006 in Getting Press

Interviewing Dos & Don'ts

You've lined up an interview, so now what? Learn to look and sound your best on camera, on the radio and in print with this crash course in media training.
October 12, 2006 in Getting Press

8 Ways to Get the Media Buzzing

Top strategies for getting big press for your small business
July 10, 2006 in Getting Press

Playing the Expert Game

Establish yourself as an expert in your field, and the media will come to you.
April 10, 2006 in Getting Press

Crafting a Powerful Press Release

If you really want to grab an editor's attention, these 8 tips will help ensure your news is really worthy.
March 13, 2006 in Getting Press

9 Ways to Recycle a Press Release

Stop letting good press releases go to waste! Put them to work for you with these nine tips for reusing your press release content.
March 13, 2006 in Getting Press

How to Use an E-book to Promote Your Business

This step-by-step guide to using e-books is the fastest way to get your product or service noticed by thousands of online customers.
November 28, 2005 in Getting Press

Sending Press Releases Online

You don't have to entrust your announcements to snail mail anymore--the internet makes sending press releases easy and effective.
April 1, 2005 in Getting Press

Stop the Presses!

Want to get noticed? Take your marketing to the next level with these 9 tips for writing a powerful press release.
February 1, 2005 in Getting Press

Give a Good Interview

You've worked hard to land that media interview--so don't blow your opportunity. Here's how to make sure you get your message across.
July 1, 2004 in Getting Press

Who Should Receive Your Press Release?

Selecting the right target is the first step toward getting noticed.
April 19, 2004 in Getting Press

Creating Timely Press Releases Year-Round

Follow these tips for creating attention-getting releases all the months of the year.
January 19, 2004 in Getting Press

How to Get Editors to Read Your Press Releases

Understanding these considerations, mistakes and myths will increase the probability of publication.
December 15, 2003 in Getting Press

Getting the Right Word Out to Reporters

How to communicate your key messages in press interviews
October 6, 2003 in Getting Press

8 Secrets for Powerful Press Releases

Follow these rules to get top coverage for your business.
June 24, 2003 in Getting Press

A Press Release Primer

Simple how-tos that will help you construct an attention-getting release
May 19, 2003 in Getting Press

When Your Press Release Isn't Working

Not getting any bites on your press release--or even a nibble? Try these tips to make sure you're barking up the right tree.
April 21, 2003 in Getting Press

What Do Editors Look For?

It pays to do some research before you send out that press release.
January 20, 2003 in Getting Press

Getting the Most From a Press Release

Sending it out just once isn't enough. Here's how to really make that press release work for you.
September 16, 2002 in Getting Press

The Best Ways to Contact Editors

Want to know how to get in good with the media? Follow these tips to make sure your company gets written about.
February 18, 2002 in Getting Press

Are Press Releases a Waste of Time?

If you fear your press releases are getting stuck in the round file, try something new: Write the article yourself.
January 1, 2002 in Getting Press

Get Results From Press Releases

Sending out release after release to no avail? Follow this advice to get your name in print.
December 17, 2001 in Getting Press

Putting Together Your Press Kit

If you're looking for publicity, a stellar press kit isn't optional--it's a must.
December 1, 2001 in Getting Press

30 Reasons to Write a Press Release

Offer newsworthy information to editors, and they just might bite.
November 19, 2001 in Getting Press
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