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Guerrilla Marketing

How to Bite Off a Chunk of the Zombie Economy
Zombie-related sales are a $5 billion market opportunity any entrepreneur can feast on. Here are a four ways you can reap some zombie-related profits -- and they're not just for Halloween, either.

Guerrilla Marketing Articles and Videos

How to Pull Off a Guerrilla Marketing Campaign

It requires creativity, flexibility and a willingness to take a little risk
April 19, 2010 in Guerrilla Marketing

Go Guerrilla! Speaking, Coupons and Contests

Use these creative methods to grow your business--your bottom line will thank you.
September 4, 2009 in Guerrilla Marketing

Give Web Users What They Really Want

Most people go online with a goal in mind. Learn to capitalize on their habits.
September 8, 2008 in Guerrilla Marketing

Guerrillas Use Word-of-Mouth Marketing

It comes in many forms, but all of them are essential to your business.
August 28, 2008 in Guerrilla Marketing

What Marketing Is and Is Not

Knowing the difference is the first step in creating a successful campaign.
July 7, 2008 in Guerrilla Marketing

The Essentials of Guerrilla Marketing

Implement these building blocks to create a successful campaign.
April 30, 2008 in Guerrilla Marketing

Plan Your Marketing Now

Use this simple worksheet for planning a year of successful marketing.
December 14, 2007 in Guerrilla Marketing

Make Your Website Famous

Marketing your site on and offline can be just as important as marketing your actual product or service.
August 17, 2007 in Guerrilla Marketing

Communicate Your Benefits

Here's how to figure out what your benefits are and how to best relate them to your prospects.
June 30, 2007 in Guerrilla Marketing

Gaining a Competitive Advantage

What are you doing to get ahead--and stay ahead--of the competition? It all comes down to the benefits you offer.
May 8, 2007 in Guerrilla Marketing

It's Not Too Late to Get Your Business on MySpace

Feel like you're a bit behind the social networking trend? You can still make it work for your business with these simple steps.
April 6, 2007 in Guerrilla Marketing

Guerrilla Marketing for Your Retail Business

By using your creativity, you can put your retail biz in the spotlight with these low- and no-cost marketing tactics.
February 28, 2007 in Guerrilla Marketing

Developing a Marketing Calendar

When's the best time to develop a marketing calendar for the year? As they say, there's no time like the present.
January 31, 2007 in Guerrilla Marketing

What Is Guerrilla Marketing Anyway?

Go straight to the source of the guerrilla marketing craze to learn about its key elements.
December 22, 2006 in Guerrilla Marketing

Low-Cost Marketing Trends for 2007

Are you ready for a year of guerrilla marketing? Try these tactics to get some attention.
November 29, 2006 in Guerrilla Marketing

Companywide Marketing Efforts

With all that's involved in marketing, you need a strong team to help you out. Here's how to make use of the people already on your payroll.
August 29, 2006 in Guerrilla Marketing
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Guerrilla Marketing Field Guide
Guerrilla Marketing Field Guide
By Jay Conrad and Jeannie Levinson
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