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Marketing

Sales Strategies: Hunting for Big Game

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Want to snag a big client? Here's how to do it.
February 21, 2007 in Finding Prospects

Drive Media Interest at a Trade Show

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Follow these steps to get your business noticed before, during and after the show.
February 19, 2007 in Marketing Basics

15 Sites for Promoting Your Local Business

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Want to get your name out to locals and visitors alike? Take advantage of these online marketing sites and watch your business grow.
February 15, 2007 in Ads by Type

12 Months of Holiday Promotions

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Year-round, holidays are great hooks for all types of marketing promotions, provided you think outside the box.
February 14, 2007 in Marketing Basics

Look Big, Sell Big

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Use these branding tactics to give your small company a big, professional image.
February 13, 2007 in Branding

10 Steps for Increasing Visibility Online

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Make your way to the top of search engines with this comprehensive SEO guide.

Tracking Your E-Mail Marketing Campaigns

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Understand your e-mail tracking reports, and learn to up your numbers.
February 7, 2007 in Online Marketing

Is a Super Bowl Ad Really Worth the Cost?

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What can $2.6 million really buy you? Plus our advertising expert's picks for smartest and dumbest Super Bowl ad--from a business perspective.
February 6, 2007 in Ads by Type

Entrepreneurial Advantage: The Personal Touch

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Keeping cozy with customers is the key to making them happy.
February 2, 2007 in Closing the Sale

Market for Instant Sales

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Cut to the chase with these tips to reach prospects who are ready to buy.
February 2, 2007 in Finding Customers

Live as a Tastefully Simple Biz Opp Owner

This busy mom found comfort in a food business that lets her work at home.
February 2, 2007 in Presentations

Using an Online Trading Market to Predict Success

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Businesses are using an innovative tool to see what their futures may hold.
February 1, 2007 in Market Research

How Healthy Are Your Sales?

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Give your sales a checkup by analyzing crucial data.
February 1, 2007 in Sales Techniques

Listen and Learn When Making a Sale

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Sometimes closing the deal is as easy as closing your mouth.
February 1, 2007 in Closing the Sale

Loyalty Programs That Work

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Why try to rope in new customers when your regulars are far more likely to buy? A loyalty program will keep repeat visitors clicking.

Create Marketing Materials With Your Salespeople in Mind

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What do your salespeople need to succeed? Give them a toolkit that helps them out during every step of the sale.
February 1, 2007 in Marketing Basics

Use Site Error Pages as a Marketing Tool

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Don't leave your website visitors in the dark. Find new customers by turning your error page into a marketing message.
February 1, 2007 in Online Marketing

Audacious Advertising

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In-your-face marketing could be the best way to reach your audience.
February 1, 2007 in Advertising

What Can Web 2.0 Do for Your Business?

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You might have heard of Web 2.0, but do you know what this new version of the internet means for your business? Get in step with the more collaborative, more interactive web of the future.
February 1, 2007 in Online Marketing

Developing a Marketing Calendar

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When's the best time to develop a marketing calendar for the year? As they say, there's no time like the present.
January 31, 2007 in Guerrilla Marketing

The Multimillion-Dollar Super Bowl Gamble

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Ultra-expensive Super Bowl ads can be a huge gamble. But for these businesses, the gamble paid off with breakthrough ads that changed their companies' future.
January 30, 2007 in Advertising
Developing a PR Plan

Developing a PR Plan

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Want to make sure your business's name gets heard this year? You need to plan for PR.
January 23, 2007 in PR Basics

Write a Keyword-Rich Article to Increase Site Traffic

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If you have a way with words, we have 3 simple steps that'll help increase your web traffic--for free.

Selling to Your Best Prospects

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Don't worry about selling to everyone. Use these tips for identifying and targeting your best sales prospects.
January 22, 2007 in Finding Prospects

Laser-Sharp Networking

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3 tips to getting precision results from your networking efforts
January 19, 2007 in Networking

Are You a Smart Marketer?

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Take this quick quiz to learn important tips for growing your business by marketing the smart way.
January 17, 2007 in Marketing Basics
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