Marketing

Social Media Users Are Squeakier Wheels When It Comes to Customer Service
Social Media

Social Media Users Are Squeakier Wheels When It Comes to Customer Service

Not convinced your business should provide customer service via social media? Turns out, social media users spend more when they receive great service.
7 Tips for Networking
Networking

7 Tips for Networking

Many of us dread walking into a room and introducing ourselves to a bunch of strangers. Here's some advice for building professional relationships.
Women Are More Social -- When It Comes to Social Media, That Is
Social Media

Women Are More Social -- When It Comes to Social Media, That Is

A new report shows women are the major players in social media. Time to tweak your marketing?
The Do's and Don'ts for Marketing With Pinterest
Social Media

The Do's and Don'ts for Marketing With Pinterest

New to Pinterest? Most businesses are. Here are some guidelines to help make the most of it for your marketing.
Social Media Tips for Professionals
Social Media

Social Media Tips for Professionals

Top strategies on how to use social media for financial planners, real-estate agents and attorneys.
When the Product Is the Marketing, and Vice Versa
Your Business Plan

When the Product Is the Marketing, and Vice Versa

Sometimes the product itself is the marketing. In those rare cases, businesses can thrive without organized marketing.
5 Tools to Take Your SEO to the Next Level
SEO | Search Engine Optimization

5 Tools to Take Your SEO to the Next Level

These services can take some of the pain out of search optimization while improving your website rankings.
The Biggest SEO Mistake: Spamming
SEO | Search Engine Optimization

The Biggest SEO Mistake: Spamming

Search Engine Land editor Danny Sullivan explains why you should be optimizing content for people -- not for the search engines.
5 Easy Steps to Measure Social Media Campaigns
Social Media

5 Easy Steps to Measure Social Media Campaigns

If you're using social media for your business, know how your content is helping you achieve your company's goals. Here's how.
Can You Sell Your Customers in Zero Seconds?
Sales

Can You Sell Your Customers in Zero Seconds?

Two experts say getting right to the point can help boost sales.
When It Comes to Networking, Farmers Will Always Beat Hunters
Networking

When It Comes to Networking, Farmers Will Always Beat Hunters

Asking for the business too soon is a common networking mistake. A better approach is to use networking as an opportunity to meet people.
Marketing Math: What's a New Customer Really Worth?
Growing Your Business

Marketing Math: What's a New Customer Really Worth?

You want to market to gain new customers. But what is a new customer really worth to you? It's time to learn simple marketing math.
LinkedIn Fans Rejoice: Your iPad App Has Arrived
Apps & Software

LinkedIn Fans Rejoice: Your iPad App Has Arrived

The popular business networking site has created an app for Apple's tablet.
Green Power: A Low-Cost Boost to Your Brand and Bottom Line
Going Green

Green Power: A Low-Cost Boost to Your Brand and Bottom Line

An EPA program offers business owners an easy and relatively inexpensive way to take care of the planet and also improve their image among employees and customers.
How to Create Buzz on No Budget
Starting a Business

How to Create Buzz on No Budget

Local Bigwig's Ray Madronio turned to big players in his industry to get free marketing help for his startup. Hear how he did it, plus expert tips.
3 Ways Gamification Can Make Marketing More Fun
Websites

3 Ways Gamification Can Make Marketing More Fun

Here are real-world examples of how companies have seen big results from adding gaming elements to their online and offline campaigns.
5 Ways to Build a Solid Email Marketing List
Online Marketing

5 Ways to Build a Solid Email Marketing List

Keeping in touch with your best prospects will draw them back to your website to buy.
Go Guerrilla: A DIY Guide to Product Launches
Marketing

Go Guerrilla: A DIY Guide to Product Launches

Find out how one social media whiz launched his own guerrilla campaign that catapulted his book to the No. 2 spot on Amazon.com's business list.
With Social Media, Kick Off Your Conservative Pants
Social Media

With Social Media, Kick Off Your Conservative Pants

To ramp up your young company's social-media presence, let your personality shine.
YouTube to Give Away $50 Million in Free Advertising for New Video Program
Selling Online

YouTube to Give Away $50 Million in Free Advertising for New Video Program

Google's video publishing powerhouse to offer pay-per-click features for video ads, much like AdWords for search.
Product Placement's Future: The 'Gossip Girl,' Birchbox Mashup?
Grow Your Business

Product Placement's Future: The 'Gossip Girl,' Birchbox Mashup?

The cosmetics darling will offer customers a 'Gossip Girl'-inspired selection of goodies in May. If this branding hookup is the harbinger of what's to come, consider these tips for amping up your own offerings.
Social Advertising: Like, Share, Retweet ... Buy?
Advertising

Social Advertising: Like, Share, Retweet ... Buy?

Companies are turning to social media as the next frontier for advertising -- and even small businesses can afford to get in on the action.
When Outsourcing Social Media Marketing Makes Sense
Social Media

When Outsourcing Social Media Marketing Makes Sense

While most businesses should handle social media in-house, Entrepreneur writer Mikal Belicove says there's at least one reason to hire a consultant.
Want Better Twitter Results? Try These Effective Types of Tweets
Social Media

Want Better Twitter Results? Try These Effective Types of Tweets

A new report suggests that complaining and being cryptic aren't the best ways to engage followers on the popular social network.
When It Comes to Successful Networking, Everyone Wants to Get Along
Networking

When It Comes to Successful Networking, Everyone Wants to Get Along

Women and men agree that networking is valuable, but sometimes it's easy to give off the wrong impression inadvertently.
How Social Media Saved a Hollywood Landmark
Social Media

How Social Media Saved a Hollywood Landmark

The Roxy Theatre on Hollywood's Sunset Strip was on its way down when Nic Adler took over and restored it to prominence in the North American music scene.
Ads by Google

'Trep Talk

Ask Entrepreneur

Have a Burning Business Question

Have a Burning Business Question?

Find answers. Discover how to. Ask an expert.
Ask Your Question
Most Shared Stories

Connect with Entrepreneur

Latest Videos

From the Entrepreneur Bookstore

Ads by Google