Marketing

Are You Getting Email Marketing Right? Use These 4 Metrics to Find Out.
Marketing

Are You Getting Email Marketing Right? Use These 4 Metrics to Find Out.

Every company can afford email marketing, but no company can afford to get wrong. Here is what to measure and how to improve results..
 4 Hacks You Should Know Before You Craft Your Next Email Subject Line
Marketing

4 Hacks You Should Know Before You Craft Your Next Email Subject Line

Since email open rates are so dependent on great subject lines, consider these tips to get your audience clicking instead of deleting.
Pinterest 101: Marketing Tips From Whole Foods
Social Media

Pinterest 101: Marketing Tips From Whole Foods

Online marketing expert John Rampton talks about Whole Foods and the lessons business owners can take away from the company's vibrant Pinterest page.
The New Approach to Get Customers Banging on Your Door
Marketing

The New Approach to Get Customers Banging on Your Door

HubSpot co-founder Brian Halligan explains why he started his company and how to market in the digital age
The 5 Habits for Social-Media Success
Social Media

The 5 Habits for Social-Media Success

While social media allows you to meet new people, connect with potential customer and hone relationships with business partners, it can be draining. Here are a few tips on remaining productive on social media.
Diet Coke Campaign Fizzles After Consumers Mock 'You're On Coke' Snafu
Marketing

Diet Coke Campaign Fizzles After Consumers Mock 'You're On Coke' Snafu

Diet Coke's new ad was looking to target a young, professional demographic, but after bloggers teased the beverage giant about a possible drug reference, the campaign, well, went flat.
In Content Marketing, Your Brand Needs to Take the Back Seat
Marketing

In Content Marketing, Your Brand Needs to Take the Back Seat

To create effective content, brand promotion must take a back seat to the customer's interests.
Have a Burning Business Question? Ask the Expert: Taryn Langer.
Marketing

Have a Burning Business Question? Ask the Expert: Taryn Langer.

For our Ask the Expert series, public-relations expert Taryn Langer is looking to answer your questions about PR, storytelling, branding and social media.
Brilliant or Burned: Why Managing Your Reputation is Crucial to Success
Marketing

Brilliant or Burned: Why Managing Your Reputation is Crucial to Success

Whether you are a celebrity chef or an entrepreneur, you can not underestimate the importance of how you appear to the public.
15 Tips to Make Writing Less Hellish
Marketing

15 Tips to Make Writing Less Hellish

Writing doesn't need to be a tedious and frustrating task. Consider these tips to get your creative juices flowing.
Facebook's Focus at F8 Conference Shows Promise for Entrepreneurs
Social Media

Facebook's Focus at F8 Conference Shows Promise for Entrepreneurs

Social networking giant to incorporate changes that could help business owners reach the site's users more effectively.
The Magic Formula for Viral Content
Marketing

The Magic Formula for Viral Content

Want your articles and blog posts to be read by all? Pictures are a must, and so are lots of words.
The Ultimate Email Marketing Strategy for a Small Business in 7 Steps
Marketing

The Ultimate Email Marketing Strategy for a Small Business in 7 Steps

This tried-and-true promotional vehicle continues to be an important communications channel for scores of companies.
NSA's Cryptic Tweet Was Actually a Recruiting Tool
Social Media

NSA's Cryptic Tweet Was Actually a Recruiting Tool

The surveillance agency tweeted out a scrambled message on Monday meant to draw in would-be code breakers.
5 Tools That Put Content Marketing Analysis on Autopilot
Marketing

5 Tools That Put Content Marketing Analysis on Autopilot

These subscription-based marketing-automation programs can track potential customers and see if they follow through.
Understanding the Sales Clock and the Prospect
Marketing

Understanding the Sales Clock and the Prospect

Always remember that the buyer is looking for the best solution, delivered in an effective and pleasurable manner.
Facebook to Host 5 'Boot Camps' This Summer to Woo Small Businesses
Social Media

Facebook to Host 5 'Boot Camps' This Summer to Woo Small Businesses

The social media giant is joining forces with Intuit, LegalZoom and Square in a cross-country bid to boost SMB success -- and the ad dollars SMBs spend on Facebook.
Market Research Has Lost Its Mojo. But Here's How It Can Get It Back.
Marketing

Market Research Has Lost Its Mojo. But Here's How It Can Get It Back.

Now more than ever, consumers want to collaborate with companies and help shape their future.
If You're Not Following These Tips, No One Will Click on Your Pay-Per-Click Ads
Marketing

If You're Not Following These Tips, No One Will Click on Your Pay-Per-Click Ads

Your ad copy needs to be engaging and the result of careful testing and planning.
A Benign Virus: Your Company's Content Shared Across Social Media
Social Media

A Benign Virus: Your Company's Content Shared Across Social Media

Sample the latest wisdom about how to post content about your business that others will be likely pass along.
7 Ways to Stop Your Business Blog From Crashing and Burning
Marketing

7 Ways to Stop Your Business Blog From Crashing and Burning

Often businesses are approaching their blogging strategy haphazardly, causing more bad than good.
6 Reasons Social Media Is Your Secret Weapon in Customer Service
Social Media

6 Reasons Social Media Is Your Secret Weapon in Customer Service

As more and more consumers expect immediate results, businesses need to be able to react quickly to customers' needs. The best way is to have a customer-service strategy on social media.
5 Creative Ways Brands Can Leverage the Power of Pinterest
Social Media

5 Creative Ways Brands Can Leverage the Power of Pinterest

With businesses having a lot to gain from the visual social network, competition is fierce. Here are a few unique tricks to stand out on Pinterest -- and hopefully gain customers.
The Crazy, Cool and Unsettling Ways Police Are Using Social Media
Social Media

The Crazy, Cool and Unsettling Ways Police Are Using Social Media

You can't fault the organization for staying current. But does live tweeting a sting operation go too far?
Make Marketing Simpler With These 5 Tech-Savvy Tools
Marketing

Make Marketing Simpler With These 5 Tech-Savvy Tools

Identify which parts of the company's work flow can be automated with cost-effective tools.
Foursquare Doesn't Want to Be Just 'That Check-In App' Anymore
Social Media

Foursquare Doesn't Want to Be Just 'That Check-In App' Anymore

Looking to take on sites like Yelp and Facebook, the location-based social networking service is revamping its old app and adding a new app called Swarm.
Prev 1 ... 12 13 14 15 16 17 18 ... 174 Next
Ads by Google

'Trep Talk

Ask Entrepreneur

Have a Burning Business Question

Have a Burning Business Question?

Find answers. Discover how to. Ask an expert.
Ask Your Question

Most Shared Stories

Connect with Entrepreneur

Latest Videos

From the Entrepreneur Bookstore

Ads by Google