A unique cleaning franchise recently expanded to the U.S. from Vancouver, British Columbia, via Scotland.
Craig Newmark's new site is designed to bring together a world's worth of helping hands.
Empire Avenue's social media exchange offers a new way of cultivating brand evangelists.
Facebook is proving itself a small-business marketing force. Here are three examples of how it's working.
The best-selling author offers insights about setting your company apart from its competitors.
Most customers want to see a product in use before they buy it. Posting demos on your web site can generate more traffic -- and conversions.
Consider trying out LinkedIn's new features for your business.
Here's a three-step approach to keeping your brand story straight and your customers in your camp through a roll up.
This Los Angeles-based company helps fans connect with bands and brands using quick-response codes. Plus, a look at other game-changers in the social-media space.
Small businesses don't often think of big businesses as possible clients. But for those that do, here's a new online tool that's designed to help entrepreneurs make big-biz sales.
Add some short-term sizzle to your year-long marketing campaign.
If you're looking for leads en masse, this survey of four services can help you choose the one that's best for your business
'It's important to not chase after cool... Do something that has substance and is very personal,' says entrepreneur Alex Calderwood.
If making a video is out, consider advertising over top of one.
The business author talks about following up with people you want to connect with on social media.
'Being intuitively confident that you're right is the go-forward,' says entrepreneur Sheldon Zinberg.
The small-business marketer lays out tactics for using new tools to gain access to the press.
Jantsch talks about the importance of good strategy when testing new marketing tactics.
Grow Your Business
To support their small-business customers, big businesses are offering freebies and discounts this week. Here's a small sampling of notable promotions.
Finally, good news for businesses interested in tapping into the power of social check-ins to find customers.
In a constantly evolving digital world, Mashable's founder shines a light on where to find the most crucial information.
Between connecting with foreign buyers and wading through complicated tariffs, exporting can be tough. Here's how to ease the process.
Outside of attending the big hoedown in the Capitol, here are three ways to get the most out of National Small Business Week.
Think you don't have enough time to regularly refresh your website's content? Think again.
Finding customers starts with prioritizing your prospects and scoring your leads. Use these tips to move beyond the basics.
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