Sales Techniques

Fight or Flight?

Tips for knowing when to go at it and when to give in.

Ad Writing Made Easy

If you know how to make a sales pitch, you know how to write an ad.
Sales How-To Guides

Write a Great Sales Letter

6 tips for composing a sales letter that'll hit the right note with your customers
Increase Your Online Sales
Online Marketing

Increase Your Online Sales

Don't just bank on one product. Learn how to generate even more sales by adding backend items.

Why Getting Published Can Help You Network

It may take a lot of work, but branding yourself as a local expert will do wonders for your networking efforts.
Online Marketing

Online Marketing 101

Not sure how to get your business out there on the web? Use these tips to start an online marketing campaign.
Market Research

Market Research on a Budget

Don't think you can afford to do market research? Think again!
Customer Service

Do You Trust Me?

Learn the ins and outs of building trust, believing in others and spotting the marks of a disingenuous dealer.
Marketing Ideas

Are You Ready for QVC?

Get an inside look at the TV-shopping giant and how you can get your product in front of millions.
Getting Press

Interviewing Dos & Don'ts

You've lined up an interview, so now what? Learn to look and sound your best on camera, on the radio and in print with this crash course in media training.
Market Research

Research Your Industry

Before you launch, get to know your industry like the back of your hand.

Hiring a Branding Professional

Looking to improve your company's image? Here's how to find the firm to help you do it.
Online Marketing

Get the Most From Your E-Mail Marketing

Do your e-mail marketing campaigns deliver the best possible results? Find out by testing these three key variables.
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Creating an Attention-Getting TV Commercial

7 surefire steps to producing an ad that will give you a competitive edge
Marketing Ideas

'Tis the Season for Smart Marketing

6 ways to market to your customers and prospects during the holidays

Pay With a Cell Phone?

New technology could help cell phone payments thrive.
Online Marketing

Get Your Site Ready for the Holidays

Tis the season for sales, so make sure your site is ready.
SEO | Search Engine Optimization

Make a Great First Impression

You never get a second chance to grab your audience's attention, so give center stage to a headline that really turns heads.
Finding Prospects

5 Tips for Getting Sales Back on Track

Move your business forward by telling yourself "If it's to be, it's up to me."
Marketing Ideas

The Perils of Buzz Marketing

Successful strategies for buzz marketing.
Marketing Basics

Alter Your Marketing Mind-Set

Mastering four key elements of marketing will put you in front of the pack-and customers will follow.
Sales Techniques

When a Deal Is a Don't

Know when you should walk away from a negotiation.
Market Research

Keeping Your Edge

If you want to keep your business in top form, you've got to track down the newest information and trends.

Simplify Your Company's Story

Learn how to communicate what you do in a way that's relatable to your referral sources.
Make Your Sales Copy Sell
Online Marketing

Make Your Sales Copy Sell

7 tricks to writing copy that brings in business.

Revamp Your Company Image

When it's time to update your business's image, follow these basic steps.
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