When marketing becomes a routine part of your everyday life, you'll be able to boost profits and bring in more customers.
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Inexpensive and easy, classified ads are the most economical way to get attention for your business.
Put a positive spin on sales by creating a professional image.
If none of your customers are complaining, start worrying. Because it's the wheels that don't squeak that should concern you. Here's how to encourage customers to speak up.
7 ways to boost online sales during the year's busiest shopping season
Before you get down to the business of selling, you must establish rapport with your prospects. This sales expert can show you how.
The price of your product doesn't have to be a hurdle any longer. Try these techniques for getting past "no."
Don't scare off your prospects with the wrong words. Here are five terms you should avoid--and what you should say instead--to help you close the deal.
Relationship-building courses have yet to become a business school requirement. Isn't it time that changed?
The same combination of tactics won't work for every entrepreneur, so how do you pick what's right for your company?
Choose letter-perfect stationery to convey a professional business image.
Use this list to develop your marketing plan.
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Everything you need to consider when choosing between 15-, 30- and 60-second spots
Negative feedback can help you build better customer relationships and a stronger business.
Get the low-down on the competition with this handy guide.
Do you dream of promoting your business on Oprah or the Today show, but don't know where to start? Here's the inside scoop on harnessing the power of TV--so get ready for your close-up.
Landing a large account doesn't have to be out of your reach. With these 5 strategies, your company will be on its way up.
Hate to negotiate? That's still no excuse to avoid learning this skill.
Tips from Experts
Don't let the green-eyed monster capsize your team. Use these techniques to bring a sales superstar onboard without rocking the boat.
A "hands-on" approach to marketing your product could be just the thing to win customers.
Want to promote your business through public speaking? Start with these steps.
Make a splash by holding a special event for your business.
It pays to take advantage of knowledge and relationships when building your business--and your bottom line.
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By Perry Marshall, Keith Krance, and Thomas Meloche More Info