From deals and rewards to mobile and beyond, here's what might influence how you reach customers next year.
Tips from Experts
Learning to sell yourself, and your product or service, is one of the biggest challenges as a startup. Here's how to master the basics.
A recent survey finds that online networking and women's and service clubs are less effective than in-person networking-focused organizations.
New video-blogging platform helps entrepreneurs make high-quality short films that are made for social media. See how the company practices what it preaches.
Want to boost the stickiness of your business's Facebook page? Take a gander at what people look at on the typical business page.
A run-down of some of the new features, plus three tips to help you create more engaging videos for your business.
The popular blogger shares tips to make marketing more of a flow than an interruption.
To find out just how valuable your social-media presence is, consider factoring in the influence of your fans and followers, too.
Here's a look at the gift you voted as your favorite in this year's Indie Merchant Holiday Gift Guide.
SEO | Search Engine Optimization
Wonder why your blog isn't getting much attention? Here's how to improve your keywords, backlinks, social networking and site structure.
The critical questions you need to answer to help your company capture attention and make sales.
There are just three short days left to vote for your top choice in our Indie Merchant Holiday Gift Guide. Here's a sneak peek at the scoreboard leaders.
What is your company doing that takes you outside the comfort zone?
Small businesses can tap a variety of free resources for insights about customers, competitors and trends.
Here, new data that can help you plan where your business should spend on advertising in 2012.
Closing the Sale
Watch the archived online chat with sales pro Grant Cardone, who answered your questions on how to close a sale.
It's time to think about where to invest in your business next year. Here are three trends to pinpoint in 2012 that could pay off big.
When it comes to decking the halls, big brands are pulling out all the stops this year. Here are some holiday-themed social media strategies that small businesses can learn from.
The co-founders of Rent the Runway outline five strategies they've used to build a high-tech fashion company.
From setting goals to developing routines and relationships, small business owners can overcome their fear of failure.
Facebook's Timeline isn't ready for business yet, but getting used to maneuvering it personally will save you lots of time later. Here's how to get started.
Everything you need to know about generating leads you learned in kindergarten.
Which is your favorite gift in our Indie Merchant Holiday Gift Guide? Cast your vote for the Readers' Choice Award.
How to put your best pitch forward, win over prospects and make more sales.
The last item to make our Indie Merchant Holiday Gift Guide is a pair of Zipbuds earphones.
Today's featured item from our Indie Merchant Holiday Gift Guide is this Periodic Table of Elements necklace made by My London Sun.
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