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Marketing

Master Networkers Ask the Right Questions

Master Networkers Ask the Right Questions

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Five ways to keep the conversation rolling, set yourself apart and boost referrals
June 8, 2010 in Networking
Marketing With a Mission

Marketing With a Mission

3 practical ways to draw consumers in with a socially conscious message
June 3, 2010 in Marketing Ideas
10 Ways to Build Your Personal Brand

10 Ways to Build Your Personal Brand

No matter what industry you're in, a strong identity will help you stand out with customers.
June 2, 2010 in Branding
10 Brilliant Marketing Ideas

10 Brilliant Marketing Ideas

From radio to YouTube clips, 10 companies that changed everything.
June 1, 2010 in Marketing Ideas
Make Live Events Part of Your Marketing

Make Live Events Part of Your Marketing

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Face-to-face experiences can have a big impact on your business.
June 1, 2010 in Finding Customers
Spotlighting Your Social Responsibility

Spotlighting Your Social Responsibility

BY
Strategies to keep people from thinking you're only in it for the money
May 28, 2010 in Public Relations
Top 10 Successful Marketing Stunts

Top 10 Successful Marketing Stunts

See how far some companies will go to get noticed.
May 27, 2010 in Marketing

Are You Engaging or Interrupting?

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Why joining online conversations isn't enough
May 25, 2010 in Branding

How Your PR Can Seize the Day

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3 ways to turn news events into publicity for your business
May 25, 2010 in Getting Press
Combine Social Media and E-Mail Marketing

Combine Social Media and E-Mail Marketing

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Follow these steps to extend the conversation and grow your audience.
May 24, 2010 in Online Marketing

Make Your Product Stand Out--Without Going Broke

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Use these inexpensive design tips to set yourself apart from the competition.
May 20, 2010 in Branding

Six Ways to Create a Memorable Customer Experience

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The devil is in the details--are you paying attention to the 'little things?'
Great Salesmanship Is a Way of Life

Great Salesmanship Is a Way of Life

BY
Make sales a seamless extension of every aspect of your life, and you'll see opportunities everywhere.
May 17, 2010 in Sales Techniques
Google Analytics

Google Analytics

Is it (literally) a priceless tool for tracking and scrutinizing online traffic, or is it too complex for the average entrepreneur? Two readers offer their own analyses.
May 17, 2010 in Online Marketing

Twitter: Thumbs Up or Thumbs Down?

BY
Mark Frauenfelder (up!) and Seth Godin (down!) weigh in.
May 14, 2010 in Social Media

Here's Looking at You

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Make your site a better search engine target by optimizing your company's images.

What the Pros Use

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A flurry of social media management tools has arrived to help you consolidate and keep track of your social media updates. Four social media experts weigh in on what they use and why.
May 13, 2010 in Social Media

Pay for Praise

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New FTC guidelines address paid endorsements.
May 13, 2010 in Online Marketing
Marketers, Meet Your Future Customers

Marketers, Meet Your Future Customers

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Young consumers and Latinos are fueling the economic recovery.
May 12, 2010 in Finding Customers

Seven Ways to Convert Online Contacts Into Sales

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Ditch the pitch and push internet conversations into profitable territory without alienating customers.
May 11, 2010 in Customer Service
The Dos and Don'ts of Social Networking

The Dos and Don'ts of Social Networking

BY
Use these tips to maximize your time and get the most out of your online efforts.
May 10, 2010 in Finding Customers
How to Pitch Direct Response TV Buyers

How to Pitch Direct Response TV Buyers

BY
The prospect of huge sales figures on HSN might be alluring, but getting there takes hard work.
May 7, 2010 in Sales Techniques

Objections Are Not Your Enemy

Those 'obstacles' actually demonstrate an engaged customer.
May 4, 2010 in Closing the Sale

The Next Wave of Digital Marketing Trends

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4 innovative marketing solutions that are just around the corner for small businesses
May 4, 2010 in Online Marketing
10 Ways to Make Headlines

10 Ways to Make Headlines

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There's no magic bullet when it comes to getting press, but these tips will point you in the right direction.
April 29, 2010 in Getting Press

Online Marketing Tools: A Comparison

We analyze 4 online marketing tools designed to strengthen your relationship with customers.
April 29, 2010 in Online Marketing
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Steve Jobs' 13 Most Inspiring Quotes

Steve Jobs' 13 Most Inspiring Quotes

A roundup of some of the Apple co-founder's thought-provoking words, collected from various interviews and speeches.
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