Facebook's $85 million acquisition, Tumblr's new mobile ads, Zach Braff's Kickstarter project and more social-media news.
One entrepreneur's story of how he gained a long-term customer by going the extra mile to set himself apart from competition.
People are increasingly tuning in to videos, but maybe not yours. Here's how you and your startup can become a YouTube sensation.
New partnership is about collecting data and making improvements, Twitter says.
It's hard to resist the latest digital marketing craze -- from Facebook to gamification to Vine. Before launching into a new online marketing tactic, figure out if it's the right strategy for you. Here's how.
Flint and Tinder's founder shares tips on how he successfully branched out with a new product -- and you can, too.
Why your business should or shouldn't be on YouTube, and what you can hope to accomplish with your YouTube videos.
The use and abuse of social media following the Boston bombings, the good and bad of Twitter Music and more social-media news.
One in four small-business owners plan to spend most of their investment dollars on social media, online advertising and marketing this spring, according to a recent Manta survey. Here are two challenges they face and how to best address them.
SEO | Search Engine Optimization
Links from other sites help improve your site's popularity. Use these tactics to increase the response rate to your email link requests.
Weaving a greater mission into your financial goals can help get your team, customers and community involved to grow your bottom line.
Ideas for how you can share your brand personality and connect with followers on sites like Facebook and Twitter.
Sands reveals his biggest branding mistakes and where he finds inspiration.
A guide to understanding your customers and how your product meets their needs.
The inside scoop on how your industry peers measure social media and staff their teams.
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