Marketing Basics
The Dos and Don'ts of Social Networking
BY Ivan Misner
Use these tips to maximize your time and get the most out of your online efforts.What's in It for Me?
BY Sydney Barrows
Five steps to creating a customer-focused experience that will set you apart from the crowd.How Google's Keyword Tool Can Point You Toward Profits
BY Allen Moon
A quick and dirty way to validate your niche marketDeciphering Your Website Traffic Reports: Five Tips
BY Christopher Elliott
That report contains information you can use to to get more visitors and grow your business. Free--Yes, Free!--Marketing Resources
BY Barbara Findlay Schenck
Give your campaigns a boost with these no-cost tools.Great Referrals Aren't Accidents
BY Ivan Misner
Make networking part of your relationship-building strategy, and you'll see real results.10 Common--and Effective--Emotional Triggers
BY Susan Gunelius
Spur potential customers into action by using these cues in your marketing campaign.Five Ways to Show Customers You Care
BY Gail Goodman
Show them love year-round, and they'll return the favor.The Power to Change Communities
BY Kim T. Gordon
A cause marketing campaign can increase your businesses sales and drive good publicity.Use Marketing to Stay Strong in a Weak Economy
Shrewd business owners see opportunity in a down market. How to Get Your Service Business Off the Ground
Even if your product doesn't exist yet, you still have to find ways to sell it. Harness the Benefits of the Real-Time Web
Market research is easier than ever--stay on top of news and trends with these tools.Identify New Consumer Norms
BY Kim T. Gordon
The recession has changed how customers shop, possibly forever.Use Gifts to Reinforce Your Alliances
BY Susan Gunelius
5 ways to move beyond appreciation and deepen your client relationships Get to Know Your Competition
7 shrewd strategies for forging alliances--and staying ahead of the pack.Embrace the Hispanic Market
BY Tamara Monosoff
Before you worry about patenting your invention, investigate potential sales markets. Why Serve a Niche Market?
A jack-of-all-trades is a master of none.Focus on Core Customers
BY Tamara Monosoff
Be committed to them, and they'll deliver new clients to you. 2 Businesses, 1 Marketing Plan
Combining your marketing with another business's can produce results greater than the sum of the parts.Marketing to a Captive Audience
BY Carol Tice
Capture the attention of airport travelers with strategically placed ads. Appeal to Consumers' Five Senses
BY Susan Gunelius
Your copy should stimulate a sensory reaction that compels readers to buy.Who Is Jason Sadler, and Why Should You Care?
BY David Seaman
Valuable lessons from the social media mastermind behind the company I Wear Your ShirtNew Ways to Engage Customers
BY Kim T. Gordon
Make sure these 3 crucial elements are part of your marketing plan.Make Noise--Even Shout--To Win Sales
BY David Seaman
Stay on your customers'--and media's--radar with newsletters, press releases, and contests.How to Create Vocal Brand Advocates
BY Susan Gunelius
7 steps to a successful advertising campaign Reverse Your Fortune With Sound Marketing
BY Kim T. Gordon
When you know your market, your product will sell itself.Ads by Google
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60 Second Solutions
How to Go Mobile on a Budget
Michael Schneider, CEO of Mobile Roadie, offers tips for small businesses looking to take their businesses mobile.
Presented by
Mark Cuban
Owner, Dallas Mavericks
"I love to compete. I want to get out there and kick your ass in the business world. That is what inspires me."
Ben Kaufman
Founder, Quirky Inc.
"I'm inspired by the Empire State Building. Probably not many people know that it was built in one year and 45 days."
Alexander Mendeluk
Co-founder of SpiritHoods
"When I see people bridging the gap between the limitations that the 'real world' imposes and what they realize they can manifest."
Bret Michaels
Musician, entrepreneur
"The secret to success lies in the gap between dream and reality."
Scott Heiferman
Meetup Co-founder
"I'm more inspired by the 20-somethings who are going to change the world. They have much less respect for the status quo and are seeing the world in a fresh way, many of them."
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