Marketing Ideas

Marketing Ideas

The Palin Industry

The vice presidential candidate sparks fashion trends.
Marketing Ideas

Targeted Marketing Gets Intelligent

Advertisers ride a brain wave called neuromarketing. But is it for real?
Marketing Ideas

Marketing to the 7 Deadly Sins

When it comes to recession-proof businesses, vice is nice.
Marketing Ideas

Character Counts

Marketing with a mascot is a cost-effective way to help consumers remember your brand.
A Historical Perspective
Marketing Ideas

A Historical Perspective

Some of the most innovative ideas have emerged during times of economic duress.
Marketing Ideas

Advertise Creatively With Offbeat Sports

By sponsoring the likes of beach tennis and dodgeball, entrepreneurs are finding that the ball is in their court.
Marketing Ideas

Marketing in the Recommendation Age

As customer review venues and their influence increase, business owners should capitalize on this trend.
Marketing Ideas

Make Your Ads Workhorses

Tough economic times demand productive ads. Learn the 4 most critical elements for ads that get results.
Marketing Ideas

Tips for Marketing Your Service Business

Maintaining strong customer relationships is the key to creating a strong campaign.
Marketing Ideas

Taking a Green Initiative

These 3 entrepreneurs are taking advantage of green marketing tactics the right way.
Marketing Ideas

Learn to Market More Creatively

Knowledge of your industry can bring originality to your business.
Marketing Ideas

8 Ways to 'Bring It'

Drive your competitors crazy while driving your company to success.
Marketing Ideas

Stand Out to Your Customers

Throwing in some extras adds value to your offerings--and brings in customers.
Marketing Ideas

In the Market

For food businesses, farmers markets could be the perfect place to find a following for your products.
Marketing Ideas

8 Ways to Revamp Your Business Card

From leather to vertical layouts, business cards are getting a new look. Industry insiders weigh in on what's hip--and what's passé.
Marketing Ideas

Product Placement Takes the Stage

You can't escape products on screen, but now they're making their way to your local theater.
Marketing Ideas

Tackling the Football Crowd

With football season in full force, don't miss your chance to score with this huge market.
Marketing Ideas

Create the Best Brochure

Use these tips for putting together a brochure that clearly gets your message across to potential customers.
Marketing Ideas

Less Is More

Tired of trying to tell your whole story in 30 seconds? Put your ad budget to better use by enticing prospects to visit your website.
Marketing Ideas

Landing Media Placement for Your Product

How to get your product a starring role in a TV show or movie
Marketing Ideas

Let Customers Rain In

Get out your umbrella--hiring a rainmaker can make profits pour.
Marketing Ideas

'Tis the Season

Get into the holiday marketing spirit with these expert tips.
Marketing Ideas

Are You Ready for QVC?

Get an inside look at the TV-shopping giant and how you can get your product in front of millions.
Marketing Ideas

'Tis the Season for Smart Marketing

6 ways to market to your customers and prospects during the holidays
Marketing Ideas

The Perils of Buzz Marketing

Successful strategies for buzz marketing.
Marketing Ideas

The Great Outdoors

New options in out-of-home advertising
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