Market Research

Market Research Articles and Videos

7 Steps to Defining Your Niche Market
Starting a Business

7 Steps to Defining Your Niche Market

Aiming for the right customers? Use this seven-step process to develop a profitable niche.
Starting a Business? 4 Ways to Research Your Potential Customer.
Starting a Business

Starting a Business? 4 Ways to Research Your Potential Customer.

Here's the lowdown on how to talk to your target market and find out if there's enough opportunity available to start a business.
Have a Business Idea? 6 Ways to Research Your Industry.
Starting a Business

Have a Business Idea? 6 Ways to Research Your Industry.

When deciding to launch a business, it's important not only to talk to potential customers, but to gather all of the industry data you can. Here's how to do it.
How to Determine If There's a Market for Your Business Idea
Starting a Business

How to Determine If There's a Market for Your Business Idea

Before you jump in and start your business, make sure there's a market for it and conduct market research. Read on to learn how.
Before Falling in Love With Your Great Idea, Find Out If Anybody Wants It
Marketing

Before Falling in Love With Your Great Idea, Find Out If Anybody Wants It

A remarkably large percentage of entrepreneurs do far too little market research before launching their product.
Shark Tank Contestant Melissa Carbone: 'People Who Activate Win'
Grow Your Business

Shark Tank Contestant Melissa Carbone: 'People Who Activate Win'

Smart entrepreneurs know everyone has ideas. But the ones who are quick to follow up on them can succeed.
5 Steps to Build a Million-Dollar Business in One Year
Starting a Business

5 Steps to Build a Million-Dollar Business in One Year

Plenty of businesses have achieved this goal, and you can too.
4 Simple Strategies to Improve Your Business Success Rate
Grow Your Business

4 Simple Strategies to Improve Your Business Success Rate

Whether you are bringing in over $100 million in yearly revenue or $10,000, you can double or nearly triple that number with these tips.
3 Vital Things to Consider Before Naming Your Company
Marketing

3 Vital Things to Consider Before Naming Your Company

Introduce your business to the world with a handle that's unique. Here's how to do the due diligence.
5 Pieces of Bad Advice You Should Ignore If You Want Your App to Succeed
Starting a Business

5 Pieces of Bad Advice You Should Ignore If You Want Your App to Succeed

Should you build a business plan or seek patent protection for your app?
How Entrepreneurs Can Benefit From Frugal Experiments
Grow Your Business

How Entrepreneurs Can Benefit From Frugal Experiments

Startups can snatch success from the jaws of failure by doing research on a shoestring.
Don't Ask for Money Until You Assemble a Focus Group
Grow Your Business

Don't Ask for Money Until You Assemble a Focus Group

A Babson College lecturer hones in on some essential truths of customer demand with an inexpensive 20-minute test.
6 Critical Steps to Succeeding in an Untapped Industry
Grow Your Business

6 Critical Steps to Succeeding in an Untapped Industry

Pioneers in new fields and innovators face extra risks. Here's how to venture forth wisely.
Should You Listen to Your Customers' Needs or Do They Even Know What They Really Want?
Starting a Business

Should You Listen to Your Customers' Needs or Do They Even Know What They Really Want?

There is a difference between deeply understanding your customers by asking them what they want and doing exactly what they say.
Why a Taxi App With $100 Million in Funding Failed in the U.S.
Technology

Why a Taxi App With $100 Million in Funding Failed in the U.S.

The startup had all the makings of a good rival to Uber and Lyft, but in the U.S., it encountered more speed bumps than it could manage.
1 2 3 4 Next
Ads by Google
Most Shared Stories

Connect with Entrepreneur

Ads by Google