Product Development

Product Development Articles and Videos

Your Secret Resource to Get a Better Product: Customer Service
Grow Your Business

Your Secret Resource to Get a Better Product: Customer Service

Move beyond the minimum viable product with the help of your staff to develop the most valuable product.
The 3 Biggest Roadblocks in Product Development
Starting a Business

The 3 Biggest Roadblocks in Product Development

The three spots where product development startups are most likely to stumble - and how to get around them
To Build a Great Licensing Partnership, Discuss Expectations Early
Grow Your Business

To Build a Great Licensing Partnership, Discuss Expectations Early

A brand license works best when the licensors and licensees understand what to expect from each other. Misunderstandings are frustrating and costly.
Testing, Testing: Is There a Market for My Product?
Starting a Business

Testing, Testing: Is There a Market for My Product?

To fight startup failure, practice product testing early and often.
Finding a Top-Notch Manufacturer for Your Startup
The 'Treps

Finding a Top-Notch Manufacturer for Your Startup

Finding manufactures is a daunting task, particularly when dealing with factories overseas. Here are a few tips on making it easier.
Tight Budget Launch Dilemma - Outsource or DIY?
Starting a Business

Tight Budget Launch Dilemma - Outsource or DIY?

The self-funded entrepreneur can neither afford to outsource everything or do things poorly.
When Testing New Ideas, Keep Simplicity and Your Ego in Check
Grow Your Business

When Testing New Ideas, Keep Simplicity and Your Ego in Check

Dream big and surround yourself with positive people. But there’s a window of time when the entrepreneur must throw these tenets out the window.
Embrace the Soft Launch
Grow Your Business

Embrace the Soft Launch

For the typical start up, the less splashy the launch the better the chances of quietly refining the product and finding the first customer.
5 Must-Track Metrics to Keep Your Startup Alive
Grow Your Business

5 Must-Track Metrics to Keep Your Startup Alive

Monitor your company's progress on cash flow, investment prospecting, hiring, customers and product development.
New Breed of Products Aims to Improve Users' Lives
Technology

New Breed of Products Aims to Improve Users' Lives

The definition of product design has expanded thanks to the likes of Nest and Jawbone.
Is Competition a Catalyst for Innovation?
Technology

Is Competition a Catalyst for Innovation?

The products of rival firms can prompt and motivate a company to differentiate its offerings and invent new solutions.
What's That Behind You! Why Paranoia is Good for Business.
Grow Your Business

What's That Behind You! Why Paranoia is Good for Business.

As you launch projects or make changes, it's vital to think about ways things can go wrong.
The Art of Having a Productive Argument
Leadership

The Art of Having a Productive Argument

Learn to articulate what you want, spend time listening and try to understand the other side. And experiment with these seven steps.
Have an Idea for the Cokes or Apples of the World? 6 Ways to Get Their Attention.
Grow Your Business

Have an Idea for the Cokes or Apples of the World? 6 Ways to Get Their Attention.

Pitching a product at one of these mega companies isn't as daunting as you may think.
The Ultimate Test: Turning Your Cool Idea Into a Great Product
The 'Treps

The Ultimate Test: Turning Your Cool Idea Into a Great Product

Developing careful manufacturing design guidelines and specifications along with continuous reviews will help ensure you deliver on what your customers desire.
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