Sales

What You Need to Know About Pricing
Money Basics

What You Need to Know About Pricing

Before you establish a pricing strategy, understand the concepts behind ideas like neutral, penetration, skimming and value-based pricing.
6 Tech Solutions for Managing Sales Leads
Apps & Software

6 Tech Solutions for Managing Sales Leads

These tools can both generate and organize leads so you can turn prospects into profits.
5 Ways Store Colors Can Influence Shoppers
Marketing Ideas

5 Ways Store Colors Can Influence Shoppers

A look at how color matters in your retail space. It can either help to sell your products -- or irritate customers. Choose wisely.
Richard Branson on the Secret to Exceeding Customer Expectations
Customer Service

Richard Branson on the Secret to Exceeding Customer Expectations

When it comes to customer service, training front-line employees can be your power tool.
5 Sales Tips to Recharge During the Lazy Days of Summer
Tips from Experts

5 Sales Tips to Recharge During the Lazy Days of Summer

Sales pro Grant Cardone says when others go to sleep, you need to wake up. Here's his advice on how to work smarter to boost sales and gain a competitive edge.
How to Find and Win Over Comparison Shoppers
Finding Prospects

How to Find and Win Over Comparison Shoppers

Chances are, your customers are conducting pre-purchase research. Here's how to tap into that educated base.
How Rapportive Helps Businesses Manage Customer Relationships
Customer Service

How Rapportive Helps Businesses Manage Customer Relationships

The company's Gmail add-on makes for a sleek social CRM tool.
To Grow Sales, Turn Your Workplace into a Theater for Customers
Marketing Ideas

To Grow Sales, Turn Your Workplace into a Theater for Customers

Here's a marketing idea worth considering: Give your customers a front-row seat and let them watch you work.
What a Trip to LAX Taught Me About Customer Service
Customer Service

What a Trip to LAX Taught Me About Customer Service

When traveling on business, you can sometimes turn an inconvenience into valuable business insights. Here are four from a recent lousy trip.
Is Your Staff Sabotaging Your Pricing Strategy?
Growth Strategies

Is Your Staff Sabotaging Your Pricing Strategy?

Making sure your sales team understands the way profit works can help you rein in a staff full of discount-givers and negotiators.
Can You Sell Your Customers in Zero Seconds?
Sales

Can You Sell Your Customers in Zero Seconds?

Two experts say getting right to the point can help boost sales.
Warby Parker's Grand Vision: Innovating Eyewear Through Social Media
Social Media

Warby Parker's Grand Vision: Innovating Eyewear Through Social Media

The eyewear company's co-founder discusses embracing social media and digital tools to enhance customers' experiences and engagement.
Six Ideas for Finding New Sales Leads
Finding Prospects

Six Ideas for Finding New Sales Leads

Don't overlook these unexpected online opportunities for prospects.
Opening-Day Lessons from a Wendy's Restaurant
Sales Techniques

Opening-Day Lessons from a Wendy's Restaurant

Opening day should be a big event for any new restaurant or business. Here are some tips on how to make yours a good one.
Kentucky Businesses Brace for NCAA Final Four Madness
Sales

Kentucky Businesses Brace for NCAA Final Four Madness

Here are three tips for how you can prepare for a sudden surge in sales.
Seven Effective Marketing Methods for Our Ad-Cluttered, Digital Age
Marketing Ideas

Seven Effective Marketing Methods for Our Ad-Cluttered, Digital Age

In a competitive climate, it's critical for small businesses to market effectively. Here are seven popular marketing methods and why you should consider them.
Six Keys to Boost Your Business in 2012
Grow Your Business

Six Keys to Boost Your Business in 2012

Is your business on track to grow this year? Consider the habits of high-growth, small-business owners and identifies key steps to growing revenue this year.
The Office's Five-Step Guide to a Disastrous Store Opening
Sales Techniques

The Office's Five-Step Guide to a Disastrous Store Opening

The opening day for the new Sabre store on 'The Office' was riddled with mistakes. Though funny, the show also offers vital lessons for entrepreneurs on what not to do.
Smartphones Become the Go-To Tool for Shoppers
Sales

Smartphones Become the Go-To Tool for Shoppers

As smartphone usage increases, bricks-and-mortar retailers could see their revenue drop. Here's how to stay ahead of the curve.
Is Your Website Lost in Translation?
Websites

Is Your Website Lost in Translation?

Ignoring non-English-speaking customers limits your ability to tap new markets and grow revenues.
Five Ways to Find Leads from Facebook
Finding Prospects

Five Ways to Find Leads from Facebook

On Facebook, behind every business lead is a flesh-and-blood individual
Seven Ways to Keep Angry Customers (Like Me) Happy
Customer Service

Seven Ways to Keep Angry Customers (Like Me) Happy

When customer service goes wrong, I am irate. Here's how to keep angry customers like me from storming out of your real or virtual store, never to return.
How to Redefine Your Business in a New Market
Growth Strategies

How to Redefine Your Business in a New Market

Three ways entrepreneurs have refocused their companies for success by targeting a different audience -- and you can, too.
What 'Project Runway' Can Teach You About Business
Customer Loyalty and Retention

What 'Project Runway' Can Teach You About Business

Rule No. 1: Entrepreneurs who pursue their own passion can't lose sight of what makes a business successful. Two 'Project Runway All Stars' recently made this key-business flub.
No-Cost Ways to Increase Your Sales This Year
Sales Techniques

No-Cost Ways to Increase Your Sales This Year

You don't need to spend a lot to win a lot of sales in 2012.
Seven Ways to Get a 'Cash Mob' to Shop at Your Small Business
Sales

Seven Ways to Get a 'Cash Mob' to Shop at Your Small Business

Buy-local advocates are creating 'cash mobs,' which ask people to patronize local stores at a particular time. Here's how you can get a cash mob to shop your store.
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