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Social Media

Pinterest Marketing: Pinning With a Purpose

Pinterest Marketing: Pinning With a Purpose

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Pinterest can help you attract new customers, but first you must define your online marketing strategy.
July 10, 2012 in Social Media
3 Little-Known Metrics That Can Help Optimize Your Facebook Page

3 Little-Known Metrics That Can Help Optimize Your Facebook Page

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Boost engagement and drive more traffic to your page by using Facebook Insights to understand what's working and what isn't.
July 9, 2012 in Social Media
Why Social Media Is Nothing Without Creativity

Why Social Media Is Nothing Without Creativity

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Sites like Twitter and Facebook are overrun with brands trying to get consumers' attention. So what do you do? Get crafty, that's what.
July 8, 2012 in Social Media
With Local Currency, Subscriptions, Time to Test Selling on Facebook?

With Local Currency, Subscriptions, Time to Test Selling on Facebook?

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Credits have always been confusing for the average Facebook user. Now that they're gone and subscription billing is available, more companies may want to consider trying f-commerce.
June 26, 2012 in Social Media
Facebook's Marketing Tools You Might Not Know About

Facebook's Marketing Tools You Might Not Know About

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Facebook insider Sarah Smith talks about pages in your admin panel with market-research treasure.
June 22, 2012 in Social Media
Courting Bloggers to Tout Your Products? Get Ready for More Content Marketing Disclosures

Courting Bloggers to Tout Your Products? Get Ready for More Content Marketing Disclosures

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If you're paying bloggers and others online for endorsements or testimonials, be prepared for these new disclosure rules in the making.
June 21, 2012 in Social Media
Facebook Exchange Ads Could Raise Even More Privacy Concerns

Facebook Exchange Ads Could Raise Even More Privacy Concerns

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Facebook's latest ad program allows businesses to retarget their website visitors on Facebook.
June 19, 2012 in Social Media
How to Make Facebook Ads Work for You

How to Make Facebook Ads Work for You

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A look at three proven advertising models for increasing your page 'Likes' and fan engagement.
June 19, 2012 in Social Media
5 Steps to Creating a Social Media PolicyPlay Video

5 Steps to Creating a Social Media Policy (Video)

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Crafting a set of social media guidelines can help avoid snafus among your staff. Here are tips for how to create one.
June 14, 2012 in Social Media
This Tea Company Steeps Its Business in Social Media

This Tea Company Steeps Its Business in Social Media

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Adagio Teas integrates customer feedback into its product development as well as other aspects of its business.
June 13, 2012 in Social Media
The 10 Commandments of Using Pinterest for Business (Infographic)

The 10 Commandments of Using Pinterest for Business (Infographic)

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Consider these tips for maximizing the potential of the growing social network.
June 7, 2012 in Social Media
New Facebook Features Help Businesses Better Manage Their Pages

New Facebook Features Help Businesses Better Manage Their Pages

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Facebook released a trio of highly anticipated features expected to make managing a Facebook page for a business easier.
June 5, 2012 in Social Media
Where Social Media Fits in the Marketing MixPlay Video

Where Social Media Fits in the Marketing Mix (Video)

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Participating on social media sites such as Facebook and Twitter can complement traditional marketing methods for shoring up leads and sales.
June 5, 2012 in Social Media
3 Ways to Supercharge Fan Engagement on Facebook

3 Ways to Supercharge Fan Engagement on Facebook

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Here's how visual images, questions and videos can get your fans buzzing.
June 4, 2012 in Social Media
Google+ Adds New Local Listings Tab for Businesses

Google+ Adds New Local Listings Tab for Businesses

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A company's listing on Google will be available to users across Google search, maps, mobile and now Google+.
May 30, 2012 in Social Media
5 Ways to Master Social Media Multitasking

5 Ways to Master Social Media Multitasking

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These tips and inexpensive tools can help streamline your efforts across multiple social media sites.
May 30, 2012 in Social Media
Why Facebook Is Killing Silicon Valley (Opinion)

Why Facebook Is Killing Silicon Valley (Opinion)

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With venture-capital investment flocking to social-media startups, who will back nascent startups innovating in such critical industries as material science, sensors, robotics, medical devices and life sciences?
May 21, 2012 in Social Media
Finding the Best Time to Post to Social Networks

Finding the Best Time to Post to Social Networks

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Popular URL shortening service bitly examines the peak times to post to Facebook, Twitter and Tumblr.
May 16, 2012 in Social Media
How to Create a Social Media Content StrategyPlay Video

How to Create a Social Media Content Strategy (Video)

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From posting content to Facebook, Twitter, YouTube and more, Entrepreneur writer Mikal Belicove offers his best tips.
May 15, 2012 in Social Media
Three Steps to More Word-of-Mouth -- and More Business

Three Steps to More Word-of-Mouth -- and More Business

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Use these tips to increase repeat sales by keeping your customers and clients connected to your business.
May 14, 2012 in Social Media
How to Get Your Content Shared More on Pinterest

How to Get Your Content Shared More on Pinterest

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From calls to action to setting up 'sharing networks,' consider these tips for making your content go viral on the popular social network.
May 14, 2012 in Social Media
Why Forums May Be the Most Powerful Social Media Channel for Brands

Why Forums May Be the Most Powerful Social Media Channel for Brands

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Forums and message boards can help you connect with customers -- but keep the marketing messages to a minimum.
May 7, 2012 in Social Media
Social Media Users Are Squeakier Wheels When It Comes to Customer Service

Social Media Users Are Squeakier Wheels When It Comes to Customer Service

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Not convinced your business should provide customer service via social media? Turns out, social media users spend more when they receive great service.
May 3, 2012 in Social Media
Women Are More Social -- When It Comes to Social Media, That Is

Women Are More Social -- When It Comes to Social Media, That Is

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A new report shows women are the major players in social media. Time to tweak your marketing?
May 2, 2012 in Social Media
The Do's and Don'ts for Marketing With Pinterest

The Do's and Don'ts for Marketing With Pinterest

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New to Pinterest? Most businesses are. Here are some guidelines to help make the most of it for your marketing.
May 1, 2012 in Social Media
Social Media Tips for Professionals

Social Media Tips for Professionals

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Top strategies on how to use social media for financial planners, real-estate agents and attorneys.
May 1, 2012 in Social Media
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60 Second Solutions

How to Go Mobile on a Budget

How to Go Mobile on a Budget

Michael Schneider, CEO of Mobile Roadie, offers tips for small businesses looking to take their businesses mobile.
Presented by
Mark Cuban Ben Kaufman Alexander Mendeluk Bret Michaels Scott Heiferman

Mark Cuban

Owner, Dallas Mavericks
"I love to compete. I want to get out there and kick your ass in the business world. That is what inspires me."

Ben Kaufman

Founder, Quirky Inc.
"I'm inspired by the Empire State Building. Probably not many people know that it was built in one year and 45 days."

Alexander Mendeluk

Co-founder of SpiritHoods
"When I see people bridging the gap between the limitations that the 'real world' imposes and what they realize they can manifest."

Bret Michaels

Musician, entrepreneur
"The secret to success lies in the gap between dream and reality."

Scott Heiferman

Meetup Co-founder
"I'm more inspired by the 20-somethings who are going to change the world. They have much less respect for the status quo and are seeing the world in a fresh way, many of them."
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