Startup Basics

How to Overcome Startup Fears
Startup Basics

How to Overcome Startup Fears

Here are suggestions for getting past the mental traps that might be holding you back from starting your own business.
Five Steps for Finding an Ideal Mentor
Startup Basics

Five Steps for Finding an Ideal Mentor

Here's how to nab the right mentor and get the most out of the relationship. Plus, five resources to help you start your search.
Five Creativity Exercises to Find Your Passion
Startup Basics

Five Creativity Exercises to Find Your Passion

Want to start a business, but not sure what to pursue? Here's how to discover what you love.
The Pros and Cons of Cloud-Based Amazon Web Services
Startup Basics

The Pros and Cons of Cloud-Based Amazon Web Services

In this month's Can't Live With/Can't Live Without column, two business owners explain their opposing views on the remote computing service for web sites.
How to Make Money As An Expert
Startup Basics

How to Make Money As An Expert

Package up the knowledge inside your head to create a business based on your expertise.
Seth Godin on Taking the Initiative
Startup Basics

Seth Godin on Taking the Initiative

The leading business thinker talks about the dangers of conformity and the rewards of taking risks with Bryan Elliott for 'Behind the Brand.'
How to Prepare to Be Your Own Boss
Startup Basics

How to Prepare to Be Your Own Boss

Five tips for young hopefuls to consider before hanging their own shingle.
Felix Dennis on the 'Getting of Money'
Startup Basics

Felix Dennis on the 'Getting of Money'

The publishing magnate explains how entrepreneurialism can lead to financial wealth.
Does Your Business Really Need a Retail Store?
Location

Does Your Business Really Need a Retail Store?

Here are some questions to ask in deciding whether the life of a retail shopkeeper is for you.
Venture Capital Investor Brad Feld on What It Takes to Succeed As an Entrepreneur
Startup Basics

Venture Capital Investor Brad Feld on What It Takes to Succeed As an Entrepreneur

Brad Feld dives into the trenches of entrepreneurship to learn what makes some businesses successful
The Biggest Startup Mistakes
Startup Basics

The Biggest Startup Mistakes

Business success is more about gut instinct than spreadsheets and other tips from Entrepreneur Editor-in-Chief Amy Cosper.
How to Start a Bar
Startup Basics

How to Start a Bar

The owner of a trio of Irish pubs in New York City offers need-to-know tips and advice to aspiring bar owners.
How Can I Maintain the Focus I Need to Run My Company?
Startup Basics

How Can I Maintain the Focus I Need to Run My Company?

Scott Gerber, founder of Sizzle It and the Young Entrepreneur Council, on maintaining the discipline needed to launch a startup.
Never Get a Real Job
Startup Basics

Never Get a Real Job

Five things you need to know to always be your own boss
How to Buy a Business
Startup Basics

How to Buy a Business

A business matchmaker on how to size up a company for sale.
Behind the Scenes with Surprise Industries
Startup Basics

Behind the Scenes with Surprise Industries

An inside look at our story as reporter Jennifer Wang gets a surprise of her own -- a day at circus school.
Two Weeks to Startup: Day 9. Execute Your Marketing Plan
Startup Basics

Two Weeks to Startup: Day 9. Execute Your Marketing Plan

You'll need to be ready when customers start calling. Here's how to prepare for those initial queries.
Two Weeks to Startup: Day 6. Name Your Business
Naming Your Business

Two Weeks to Startup: Day 6. Name Your Business

How to decide what you call your company. Plus, choosing a business structure.
Two Weeks to Startup: Day 3. Calculating Startup Costs
Money Basics

Two Weeks to Startup: Day 3. Calculating Startup Costs

You'll want a good estimate of the cash you need to launch. These tips can help. The third in a 10-part series.
How Can I Bootstrap My New Business?
Startup Basics

How Can I Bootstrap My New Business?

Tim Berry, president of Palo Alto Software Inc., offers tips for people looking to bootstrap their own business.
How Can I Find a Mentor?
Startup Basics

How Can I Find a Mentor?

Scott Gerber, founder and chief executive of Sizzle It! and the Young Entrepreneur Council, on securing introductions to those who can open doors for you.
How Can I Come Up With a Name for My Company?
Startup Basics

How Can I Come Up With a Name for My Company?

Scott Gerber, founder and chief executive of Sizzle It! and the Young Entrepreneur Council, on how to decide on a name for your business.
When Severance is Your Seed Money
Startup Basics

When Severance is Your Seed Money

How to best use that sudden stash of cash to become your own boss.
Register, Protect and Defend
Legal Basics For Startups

Register, Protect and Defend

How to stake and protect your claim when it comes to intellectual property.
Four Steps to Make Ads More Effective
Startup Basics

Four Steps to Make Ads More Effective

How to test and measure marketing results to save time and money.
How to Name Your Business
Naming Your Business

How to Name Your Business

What's in a business name? Plenty. Follow this guide to choose a memorable name that will best represent your brand.
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