Websites

3 Ways Gamification Can Make Marketing More Fun
Websites

3 Ways Gamification Can Make Marketing More Fun

Here are real-world examples of how companies have seen big results from adding gaming elements to their online and offline campaigns.
YouTube to Give Away $50 Million in Free Advertising for New Video Program
Selling Online

YouTube to Give Away $50 Million in Free Advertising for New Video Program

Google's video publishing powerhouse to offer pay-per-click features for video ads, much like AdWords for search.
Five Ways to Turn Your Website into a Sales Machine
Selling Online

Five Ways to Turn Your Website into a Sales Machine

Consider these easy options for making your website a sales powerhouse.
Mobile Gamers: If You Can't Beat 'Em, Join 'Em
Websites

Mobile Gamers: If You Can't Beat 'Em, Join 'Em

A look at three tools that can help you harness the power of gamification for your business.
Five Easy Tools for Adding Game Elements to Your Website
Websites

Five Easy Tools for Adding Game Elements to Your Website

Think you need to be a tech whiz to add game mechanics to your site? Think again. Here are five resources to consider.
Would Your Website Pass a Usability Test?
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Would Your Website Pass a Usability Test?

Affordable usability audits can weed out glaring trouble spots. A range of services are available to help for less than $200.
Five Easy Ways to Speed Up Your Website
Websites

Five Easy Ways to Speed Up Your Website

Your sluggish site may be costing you customers. Here's how to give it a tune-up.
Three Steps to Creating a Killer Mobile Site
Building a Website

Three Steps to Creating a Killer Mobile Site

With more customers accessing the web from mobile devices, having a mobile-friendly website is more crucial than ever.
Lessons from 'Prometheus' on Building an Effective Website
Site Design

Lessons from 'Prometheus' on Building an Effective Website

To promote the upcoming Alien prequel, marketers have created a website for Weyland Industries, the mega-corporation that has a central role in the plot. Here are tips that business owners can take from the site's design.
The 'Fashion Star' Guide to Connecting the Dots for Customers
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The 'Fashion Star' Guide to Connecting the Dots for Customers

The new shopping reality-TV hybrid shows designers and retailers the right way to get customers jazzed about products.
A New Study Reveals the Power of First Impressions Online
Websites

A New Study Reveals the Power of First Impressions Online

Get a handle on your website. Here's how to identify what the majority of your visitors focus on first.
10 YouTube Channels to Follow for Tech Help
Websites

10 YouTube Channels to Follow for Tech Help

Need solutions to your technology problems? These experts offer practical advice for business owners.
How Shopify Became the Go-To Ecommerce Platform for Startups
Websites

How Shopify Became the Go-To Ecommerce Platform for Startups

Dissatisfied with options for online storefronts, a snowboard seller and his friend built one themselves. Now thousands of other businesses use their customizable store builder.
How Three Businesses Scored Big with Gamification
Websites

How Three Businesses Scored Big with Gamification

Here's a look at how major brands have found success implementing online games and the lessons they learned along the way.
Three Secrets to Using Google Analytics for Measuring Your Website's ROI
Websites

Three Secrets to Using Google Analytics for Measuring Your Website's ROI

If you're only using the tool to track the number of visitors to your site, you aren't taking full advantage of its power.
Is Your Website Lost in Translation?
Websites

Is Your Website Lost in Translation?

Ignoring non-English-speaking customers limits your ability to tap new markets and grow revenues.
Step-by-Step Through a Website Makeover
Websites

Step-by-Step Through a Website Makeover

A winery moves into the 21st century with a website redesign.
Four Low-Cost Ways to Turbo-Charge Your Website
Building a Website

Four Low-Cost Ways to Turbo-Charge Your Website

Consider these tips and tools for making improvements to your site that can help attract customers and help you close more sales.
How Pawngo Put a Modern Spin on an Old-Fashioned Business
Websites

How Pawngo Put a Modern Spin on an Old-Fashioned Business

A smart rebranding landed this online pawn shop new customers and investors.
How One Small Business Redesigned its Website for Better Sales
Websites

How One Small Business Redesigned its Website for Better Sales

A total overhaul adds sizzle to an electronics company's web sales.
The Battle Against SOPA Is Far From Over
Websites

The Battle Against SOPA Is Far From Over

Even though the anti-piracy bill has been sidelined, other proposed legislation still exist that pose equal threats to online businesses.
Why You Should Consider an IT Audit
Websites

Why You Should Consider an IT Audit

Does your company need an IT audit? Will it improve your bottom line?
What's a Call From a New Customer Worth to You?
Selling Online

What's a Call From a New Customer Worth to You?

Google AdWords rings up new bid-per-call feature.
Nine Tech Terms You Need to Know Before Starting a Business
Building a Website

Nine Tech Terms You Need to Know Before Starting a Business

No matter what industry you're in, having a working knowledge of tech-related concepts can be crucial. Here's a look at some of the most important terms and what they mean.
Three Lessons a Serial Tech Entrepreneur Learned from Bill Gates
Websites

Three Lessons a Serial Tech Entrepreneur Learned from Bill Gates

Naveen Jain shares the insights he gleaned from the Microsoft co-founder, and how he used them when starting his own businesses.
Why Google's Privacy Changes Are Good for Advertisers
Selling Online

Why Google's Privacy Changes Are Good for Advertisers

If your small business advertises with the search giant, you may soon find that your placements are even more effective.
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