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Playing the Right Card

Does your business card look stale? From leather to vertical layouts, find out what's in style.

Slideshow: Revamp Your Business Card
Koopman Ostbo

Make the most of your available space by printing on the back of your business card. In this example, Portland, Oregon-based Koopman Ostbo is able to keep the front of the company's card simple by including contact information on the back. Rather than just printing your name, location, phone number and e-mail address on the back, be creative--even humorous, if it's appropriate for your industry.

Slideshow: Revamp Your Business Card
Hawthorne Leather Goods

If you really want your business card to stand out from the stack, opt for leather. Hawthorne Leather Goods, which manufactures leather goods under the brand Rawlings Sports Accessories, says recipients won't be able to resist the scent and feel of its cards, made from authentic Rawlings baseball glove leather.

Slideshow: Revamp Your Business Card
Business Cards calendar

Add value to your business card with something recipients can use--like a calendar or sports schedule. They'll be more likely to hang on to your card and will think of your company every time they use it.

Slideshow: Revamp Your Business Card

When adding images or illustrations to your card, they should complement the message you are trying to send. In this example, the graphic grabs the viewer's attention while clearly illustrating the company's line of business.

Slideshow: Revamp Your Business Card

Mix things up a bit by taking your business card vertical. But don't stop there. Use small touches to convey your business' personality.

Slideshow: Revamp Your Business Card

Staples recently launched "Business Cards in Minutes," which allows customers to create business cards in 30 minutes with a minimum order of 100. For other printing options, check out VistaPrint's Design and Print Kiosk or Moo.com, where cards can be personalized with photos, portfolio samples, logos or designs.



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