Affluent Customers

News and Articles About Affluent Customers

How to Gain the 'X' Factor That Attracts Affluent Customers
Affluent Customers

How to Gain the 'X' Factor That Attracts Affluent Customers

It's not enough to simply be an expert. Learn this to increase sales.
Dan S. Kennedy
How to 'StorySell' Your Way to a Sale
Storytelling

How to 'StorySell' Your Way to a Sale

Everyone loves a good story. Find out how to improve your storytelling skills to increase your sales to the affluent.
Dan S. Kennedy
The Emotional Factors That Drive the Buying Behavior of Affluent Customers
Marketing

The Emotional Factors That Drive the Buying Behavior of Affluent Customers

Find out which 'E-Factors' are pushing the purchase of goods and services by those with money.
Dan S. Kennedy
Three Ways to Raise Prices Without Losing Customers
Marketing

Three Ways to Raise Prices Without Losing Customers

Charging more for your products and services can be easier than you think.