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News and Articles About Analytics
5 Ways to Pull Big Data Into Your Marketing Strategy
What do marketers and big data have in common? They both have an insatiable desire to know more about their targets.
3 Must-Have Tools to Take the Guess Work Out of Content Marketing
Success as a content marketer is a combination of inspiration and analytics. At least the analytical part is getting easier.
#HashtagFails? 5 Tips That Will Change Your Fortune
Master use of this key identifier on social media channels and realize business results.
What's the Best Way to Spend 30 Minutes of Your Time on Social-Media Marketing?
Managing social media can be a full-time job. So, here's what you can do if you only have half an hour to spare.
Big Data Has the Potential to Transform Health Care
If the vast amount of health data collected by every source from insurance records to exercise apps is pooled, analytics can help create a much healthier society.
The Ultimate Guide to Metrics for Business Leaders
Drive performance by focusing on key measurements in seven telling ways.
3 Signs That Your Partner Program Is Going Belly Up
How to ensure your partner program is set up for success, rather than ending up a total dud.
What Are Your Sales Reps Telling Customers? Now You Can Figure It Out.
By utilizing software that tracks the content your team members utilize in sales, you can see who and what is performing best and develop better messages.
Social Media Marketing
How to Set Social-Media Goals That Will Move Your Marketing Forward
When it comes to social media, the 'see what sticks' mentality isn't always recommended.
Use Data as Your Secret Weapon to Find the Best Talent and Ensure Their Success
Here are five factors to consider when collecting and analyzing information about your company and the workforce at large.
Defining Problems: The Most Important Business Skill You've Never Been Taught
Fundamental critical thinking is essential in business, and life, but is seldom seen on a college curriculum. Happily, it's something you can figure out.
A Day in the Life of a Kickstarter Creator
Asking people for money is tough. But some are learning how to do it and starting businesses as a result.
Why You Should Measure Backward, Not Forward
We set goals. We plan milestones for our progress. Basically, we try to predict the future. But there can be more value in evaluating the past. Here's why.
5 Dashboards for the Data Every Business Needs to Track
People and money are the two constants regardless of what a company sells. Keeping tabs on the comings and goings of both is indispensable.
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