Ask the Expert

Ask the Expert
Entrepreneur's Ask the Expert column seeks to answer questions about everything from starting a business to growing one. To follow the column on Twitter -- and ask a question -- use hashtag #ENTexpert, or leave a comment below. Your query may be the inspiration for a future column.
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News and Articles About Ask the Expert

Have a Burning Business Question? Ask the Expert: Doug Wolf.
Ask the Expert

Have a Burning Business Question? Ask the Expert: Doug Wolf.

Attorney Doug Wolf wants to answer your big startup questions about trademarks, copyright, due diligence and working with venture groups.
Andrea Huspeni
Going Beyond Facebook Paid Posts to Reach Customers
Social Media

Going Beyond Facebook Paid Posts to Reach Customers

With Facebook changing its social strategy and Google constantly updating its algorithm, our online-marketing expert Jim Yu offers up advice on how small businesses can reach customers in a consistent manner.
Jim Yu
Deciding How Much of Your Marketing Time Should Go to SEO
Marketing

Deciding How Much of Your Marketing Time Should Go to SEO

Often, entrepreneurs have little time and resources to commit to various startup tasks. Our marketing expert Jim Yu breaks down how founders should approach SEO and incorporate it into their marketing strategy.
Jim Yu
Facebook, Twitter or Instagram: Determining the Best Platform for Mobile Marketing
Marketing

Facebook, Twitter or Instagram: Determining the Best Platform for Mobile Marketing

Our marketing expert Jim Yu discusses how to best utilize social for mobile marketing.
Jim Yu
Have a Burning Business Question? Ask the Expert: Jim Yu.
Marketing

Have a Burning Business Question? Ask the Expert: Jim Yu.

Our marketing expert Jim Yu is looking to answer your questions on topics ranging from content marketing to SEO and entering the world of mobile.
Andrea Huspeni
Hiring a 'Newbie' vs. an Industry Pro
Growth Strategies

Hiring a 'Newbie' vs. an Industry Pro

When it comes to finding qualified hires for your startup, is it better to look for someone fresh out of school or a person that has been around the block?
Kirsten Green
5 Ways to Market Your Startup on a Dime
Marketing

5 Ways to Market Your Startup on a Dime

Getting your startup noticed doesn't have to cost an arm and a leg. You just need to be smart. Here are five ways to get attention on a budget.
Kirsten Green
Finding a Kick-Ass Team for Your Startup
Growth Strategies

Finding a Kick-Ass Team for Your Startup

Think you need a lot of money to entice a qualified team? Think again. Our VC expert Kirsten Green explains why founders should focus on vision, discipline and confidence when recruiting potential hires.
Kirsten Green
Gaining Startup Traction on a Budget
Growth Strategies

Gaining Startup Traction on a Budget

You don't always need to invest a lot of capital to demonstrate traction to investors. Here is how to do it on a budget and with limited resources.
Kirsten Green
Have a Burning Business Question? Ask the Expert: Kirsten Green.
Finance

Have a Burning Business Question? Ask the Expert: Kirsten Green.

The investor behind hot startups Warby Parker, Birchbox and Bonobos is looking to take your questions.
Andrea Huspeni
How to Keep Your Startup's Secrets Private
Growth Strategies

How to Keep Your Startup's Secrets Private

Our expert attorney Peter Buckland discusses how startups should go about divulging startup secrets to investors, business partners and others.
Peter Buckland
Figuring Out How to Divvy Up Startup Equity
Growth Strategies

Figuring Out How to Divvy Up Startup Equity

When launching a startup, often founders need to offer up equity to employees in lieu of big salaries. Our legal expert Peter Buckland offers up advice on how to approach equity option pools.
Peter Buckland
Finding the Perfect Board of Directors for Your Startup
Growth Strategies

Finding the Perfect Board of Directors for Your Startup

Our expert attorney Peter Buckland offers up tips on forming a board of directors.
Peter Buckland
Have a Burning Business Question? Ask the Expert: Peter Buckland
Growth Strategies

Have a Burning Business Question? Ask the Expert: Peter Buckland

Lawyer Peter Buckland wants to answer your big startup questions about allocating equity, setting up a board of directors, raising capital and intellectual property.
Andrea Huspeni