Babson College
BY Joel Holland
A free file-sharing site attracts users with its drag-and-drop simplicity and universal platform Gemvara Mines Business Success With Customized Bling
BY Lambeth Hochwald
A look at the growth spurt of this design-your-own jewelry company, and how its focus on customization helps it stand out in a crowded market. The Myth of the Business Plan
BY Kate Lister
Don't fall prey to analysis by paralysis. Writing a business plan isn't all it's cracked up to be. If you're agonizing over a written plan, your time might be better spent talking to potential customers. Babson's Candida Brush: Professor and Team Leader
BY Jason Daley
Candida Brush knows the ultimate irony of successful entrepreneurship: It's not about doing something on your own. 
