Beats Electronics

News and Articles About Beats Electronics

Come 2015, Apple Will Reportedly Bake Beats Music-Streaming Service Into iOS
Music

Come 2015, Apple Will Reportedly Bake Beats Music-Streaming Service Into iOS

The move would represent Apple's first attempt to capitalize on its $3 billion purchase of Beats Electronics in May.
Geoff Weiss
50 Cent Betting Heart-Monitoring Headphones Will Be a Hit
Wearable Tech

50 Cent Betting Heart-Monitoring Headphones Will Be a Hit

The rapper's headphone company, SMS Audio, is entering the white-hot wearables space alongside famed chip maker Intel.
Geoff Weiss
Beats $3.2B Sale Proves It's Great, But Not Necessarily at Headphones
Branding

Beats $3.2B Sale Proves It's Great, But Not Necessarily at Headphones

Why did Apple really acquire the Dr. Dre-led company, which audiophiles argue develops inferior products?
Chris Kocek
Was Apple's Beats Acquisition Smart or Desperate?
Apple

Was Apple's Beats Acquisition Smart or Desperate?

The tech giant has always been known for its innovation, but its latest move is leading some to question whether it's losing its edge.
Nina Zipkin
Apple Confirms $3 Billion Deal for Beats, Its Largest Acquisition Yet
Apple

Apple Confirms $3 Billion Deal for Beats, Its Largest Acquisition Yet

Beats Electronics celebrity co-founders Dr. Dre and Jimmy Iovine will join the tech giant's ranks.
Lauren Covello
If Apple Buys Beats, What Else Will It Buy? Pretty Much Anything, Says Funny or Die.
Humor

If Apple Buys Beats, What Else Will It Buy? Pretty Much Anything, Says Funny or Die.

"Folks," says an actor portraying Apple CEO Tim Cook in a new spoof by Funny or Die, "we got a lot of fun stuff we're gonna buy."
Geoff Weiss