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News and Articles About Billboards
How These Brilliant Digital Billboards Are Delivering a Hair-Raising Message
The viral campaign -- and a reimagined successor in the name of charity -- illustrate the kind of marketing magic that occurs when technology and humanity intersect.
How to Make Your Content Marketing Experiential
Outdoor billboard advertising is nothing new, today's top marketers are innovating they way they use experiential marketing to tell their brand stories.
How ADstruc Aims to Reinvent the Billboard Business
The web-based exchange connects advertisers with billboard owners without the need for document swaps and epic location-scouting.
10 Lessons in Brilliant Marketing
From viral campaigns to virus campaigns, we pick the 10 marketing initiatives in 2011 that hit on that winning combination of great idea, perfect timing and flawless execution.
The Innovators: ADstruc's John Laramie
The founder of an outdoor-ad marketplace on innovation and entrepreneurship.
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