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Video: Shark Tank's Daymond John on Lessons From His Worst MistakesPlay Video

Shark Tank's Daymond John on Lessons From His Worst Mistakes (Video)

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The television personality and FUBU founder discusses his background and learnings as an entrepreneur.
May 8, 2013 in Profiles
5 Strategies to Build a Global Brand

5 Strategies to Build a Global Brand

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Expanding your business into new markets presents exiting opportunities. There is also a lot of potential for missteps. Here is what to consider in order to build a strong worldwide brand.
May 7, 2013 in Branding
Video: How Charity Water Is Reinventing GivingPlay Video

How Charity Water Is Reinventing Giving (Video)

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Former nightclub promoter Scott Harrison hopes to clean up the world's water supply and make charity cool.
May 1, 2013 in Branding
The Secrets of 7 Successful Brands

The Secrets of 7 Successful Brands

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Whether they've been around for decades or were launched in the last two years, some companies just have a bit of magic when it comes to grabbing attention and establishing themselves as fan favorites.
April 29, 2013 in Branding
5 Big Brand's Mistakes Solved

5 Big Brand's Mistakes Solved

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How five companies messed up -- and what they should have done.
April 29, 2013 in Branding
How to Turn Customers into Brand Ambassadors

How to Turn Customers into Brand Ambassadors

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How a little bit of personal attention can go a long way with customer loyalty.
April 29, 2013 in Branding
Photos: 20 Brilliant Brand Logos

20 Brilliant Brand Logos

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What makes a great logo? And how can you make one that stands out? Here's a look at 20 companies that have mastered the art of getting and keeping customers' attention.
April 26, 2013 in Branding
Why You Should Care About Design

Why You Should Care About Design

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The way you present your products, packaging, and even your waiting area tells your customers important information about who you are. Make sure you are sending the right message.
April 25, 2013 in Branding
Video: Tony Hawk on the Importance of Constantly EvolvingPlay Video

Tony Hawk on the Importance of Constantly Evolving (Video)

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The skateboard icon and entrepreneur shares the secrets of his success.
April 24, 2013 in Leadership
Behind a Brand Extension: How a Sweatshirt Raised Over $1 Million on Kickstarter

Behind a Brand Extension: How a Sweatshirt Raised Over $1 Million on Kickstarter

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Flint and Tinder's founder shares tips on how he successfully branched out with a new product -- and you can, too.
April 23, 2013 in Business Management
How to Build a Brand Experience for Customers

How to Build a Brand Experience for Customers

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Successful branding means delivering an experience that feels both complete and consistent. Here's how you can use your marketing efforts to make a lasting impression on customers.
April 22, 2013 in Branding
Startup Wedding Planners Explore Niche Markets to Stand Out

Startup Wedding Planners Explore Niche Markets to Stand Out

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To get a piece of the $51-billion wedding market, aspiring entrepreneurs embrace specialty planning services.
April 19, 2013 in Business Ideas
Video: Motorcycle Designer Roland Sands on Bikes, Branding and Building SuccessPlay Video

Motorcycle Designer Roland Sands on Bikes, Branding and Building Success (Video)

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Sands reveals his biggest branding mistakes and where he finds inspiration.
April 15, 2013 in Branding

3 Tips for Landing Press for Your Startup

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Business coach Antonio Neves offers his top tips for landing the media’s attention -- and putting your startup in the spotlight.
April 4, 2013 in Grow Your Business
Forget What Your Customers Need; Branding Is About What They Want

Forget What Your Customers Need; Branding Is About What They Want

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Meeting your customers' needs is a given, but if it's building a brand you're interested in, you'll need to pay attention to what they want and work to make that emotional connection. Here's why.
April 4, 2013 in Branding
3 Content Marketing Lessons From Big Brands

3 Content Marketing Lessons From Big Brands

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Publishing is a privilege -- don't squander it. Follow the lead of marketing giants and produce content that will captivate audiences.
April 3, 2013 in Marketing Basics
4 Ways to Spring Clean Your Brand

4 Ways to Spring Clean Your Brand

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Don't let your business go stale. Spring is the perfect time to take a good look at your brand and make sure it's at its finest. Here are three ways to freshen up your brand this season.
April 1, 2013 in Branding
3 Ways to Spark Celebrity Buzz Around Your Product

3 Ways to Spark Celebrity Buzz Around Your Product

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Getting your product in the hands of celebrities can boost your business, but it takes some planning. Here are three ways to help make it happen.
March 29, 2013 in Marketing Ideas
The Secret to a Strong Branding Message? Focus.

The Secret to a Strong Branding Message? Focus.

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Your customers are only going to remember one thing about your brand. Here's how to make sure your message is memorable.
March 29, 2013 in Branding

What's Trending With...Randi Zuckerberg? The Facebook Founder's Sister Talks About What's Next

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YoungEntrepreneur.com columnist and 'What's Trending' host Shira Lazar sat down with Randi Zuckerberg at this year's SXSW. Beyond her uber famous brother, she talks about her own growing media empire.
March 28, 2013 in Profiles
How a Small Distillery is Rethinking Manufacturing

How a Small Distillery is Rethinking Manufacturing

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Industry City Distillery's small-scale vodka starts with a well-designed manufacturing process.
March 28, 2013 in Branding
Why Startups Should Take a Big-Brand Approach to Marketing

Why Startups Should Take a Big-Brand Approach to Marketing

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You don't need a corporate-sized budget and a giant team to take on some of the big brands' strategies for marketing. Here's where to start.
March 20, 2013 in Marketing Basics
World-Champion Skier Jeremy Bloom's Unconventional Path to Entrepreneurship

World-Champion Skier Jeremy Bloom's Unconventional Path to Entrepreneurship

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He missed his shot at Olympic gold, his football career was sidelined by injuries. He has dabbled in modeling and TV presenting. Now, the golden boy may have finally found his footing, in what once would have seemed an unlikely arena: entrepreneurship.
March 19, 2013 in Profiles
Branding's Cardinal Sins: 3 Common Mistakes to Avoid

Branding's Cardinal Sins: 3 Common Mistakes to Avoid

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In launching a new company, resist the urge to be overly creative and dull when dreaming up your brand name. See our list of branding's cardinal sins.
March 17, 2013 in Marketing Basics
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