News and Articles About Branding
BY Emily MeehanTo get a piece of the $51-billion wedding market, aspiring entrepreneurs embrace specialty planning services.
BY Jim JosephMeeting your customers' needs is a given, but if it's building a brand you're interested in, you'll need to pay attention to what they want and work to make that emotional connection. Here's why.
BY Shira LazarYoungEntrepreneur.com columnist and 'What's Trending' host Shira Lazar sat down with Randi Zuckerberg at this year's SXSW. Beyond her uber famous brother, she talks about her own growing media empire.
BY Jim JosephYou don't need a corporate-sized budget and a giant team to take on some of the big brands' strategies for marketing. Here's where to start.