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The 1 Thing Your Crowdfunding Campaign Must Have
Crowdfunding

The 1 Thing Your Crowdfunding Campaign Must Have

'Campaigns with video raise 115 percent more money than ones without,' says crowdfunding expert Sally Outlaw.
Geoff Weiss
If You Don't Build Relationships, Nothing Else Matters
Sales Strategies

If You Don't Build Relationships, Nothing Else Matters

Making the sale and earning a vote require the same skills and personal touch. Here are nine steps that will help you do either.
John Brubaker
Anchor Babies? What Really Matters in U.S. Presidential Race.
Politics

Anchor Babies? What Really Matters in U.S. Presidential Race.

There are the only 9 issues that truly matter in the presidential campaign, and we need to address them now.
Steve Tobak
The Celebs Who Lashed Out at NYC's Mayor Over the Uber Cap
Uber

The Celebs Who Lashed Out at NYC's Mayor Over the Uber Cap

Ashton Kutcher, Neil Patrick Harris and Kate Upton weren't happy with Bill de Blasio's attack on the ride-sharing company.
Laura Entis
5 Tips for a Killer Email Campaign
Email Marketing

5 Tips for a Killer Email Campaign

Don't leave your success up to chance. Smart techniques can get you the results you want -- every time.
Eric Krattenstein
From Startup to the White House: 3 Key Campaign Trail Lessons for Entrepreneurs
Leadership

From Startup to the White House: 3 Key Campaign Trail Lessons for Entrepreneurs

President Barack Obama's 2008 campaign chief shares what made the operation a resounding success.
Henry De Sio
How You Compete Matters More Than Winning Or Losing
Fear

How You Compete Matters More Than Winning Or Losing

Do you operate on faith, or fear? When you play dirty and smear the competition, you can end up shutting down future opportunities.
John Brubaker
Want to Create the Holy Grail of Mailing Lists? Follow These 5 Tips.
Direct Mail

Want to Create the Holy Grail of Mailing Lists? Follow These 5 Tips.

Entrepreneurs looking to create a successful email campaign must have a top-notch mailing list.
Craig Simpson
Your Direct Mail May Go Directly in the Trash If You Make These 4 Mistakes
Direct Mail

Your Direct Mail May Go Directly in the Trash If You Make These 4 Mistakes

These pitfalls will cost you money and not earn you sales, and worse, may make you look bad to potential customers.
Craig Simpson
Set up Your Google AdWords Campaign in 9 Steps
Google AdWords

Set up Your Google AdWords Campaign in 9 Steps

Getting started on Google AdWords won't take you more than 10 to 15 minutes. Find out what you need to do to set up your first campaign now.
Perry Marshall, Mike Rhodes, and Bryan Todd
Uber Hires Former Obama Campaign Manager to Battle the 'Big Taxi Cartel'
Uber

Uber Hires Former Obama Campaign Manager to Battle the 'Big Taxi Cartel'

David Plouffe, President Obama's former campaign manager and White House adviser, will now oversee global branding, communications and policy for
Laura Entis
Diet Coke Campaign Fizzles After Consumers Mock 'You're On Coke' Snafu
Advertising

Diet Coke Campaign Fizzles After Consumers Mock 'You're On Coke' Snafu

Diet Coke's new ad was looking to target a young, professional demographic, but after bloggers teased the beverage giant about a possible drug reference, the campaign, well, went flat.
Geoff Weiss
E*Trade Ditches Its Famous Talking Baby
Advertising

E*Trade Ditches Its Famous Talking Baby

After featuring talking babies in its much-beloved ad campaigns for seven years, E*Trade is moving in a new direction.
Geoff Weiss
9 Mistakes Killing the Success of Your Pay-Per-Click Advertising
Pay-Per-Click

9 Mistakes Killing the Success of Your Pay-Per-Click Advertising

Think pay-per-click advertising is dead? Think again. This advertising approach continues to make waves, and if you want stay on top, avoid these nine mistakes.
Oz Ahmad