News and Articles About Competitive Advantages
A mortal threat either clarifies the mind or you perish. The rough and tumble of business is similar.
Petty theft, white lies and cut corners are everywhere you look.
We can't avoid the copycats or the subpar lookalikes, but we can be prepared for when they start chasing our success.
A Chicago packaging company shows how commitment to its employees and customers has fueled astronomical growth.
Starting a Business
Succeeding in business requires, more than anything, an unflinchingly examination of the market.
Even with resource constraints, smaller companies do have major advantages in developing and rolling out innovative products: They move fast and are not constrained by the processes and bureaucracy that hinder larger companies.
While you'll never bear hug your competition, don't lose perspective of the important role they play in building your business.
Nobody knows better than venture investors the challenges facing a new company. Take a hard look at the prospects for success before placing your bet.
When pricing your product or service, instead of sweating the pennies, look at how you can charge more by offering a better quality experience for your customer.
Making the choice to select substance over splash is critical in building a deep, unique product.
Pay attention, because a company's culture is key to its success.
Sometimes it makes sense to merge with your competition. Yael Cohen Braun and Julie Greenbaum didn't always think so, but they do now.
Ask the Expert
Simplicity is key in any branding strategy. Overthinking and having too many internal considerations can expose your external brand perception as muddy and disjointed.
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© 2015 Entrepreneur Media, Inc.