Consumer: Page 3

Business News

Key Inflation Gauge Posts Fastest Annual Price Gain In 30 Years

Some economists have expressed concerns that if prices accelerate too fast and stay high for too long, expectations of further price increases will take hold, driving up demand for wages and potentially triggering the kind of wage-price spiral that plagued the economy in the 1970s.

Leadership

How Leaders Should Use Consumer Insights to Guide Decision-Making and Improve Customer Experience

Consumer insights are transforming existing business models and ecosystems. Here's why leaders should apply consumer insights analytics to personalize products and services and ultimately make faster and fact-based decisions.

Marketing

6 Ways You Can Leverage Consumer Psychology to Drive More Sales

You may be surprised how easy it can be.

Growth Strategies

Meet The Consumer Chameleon: Don't Categorize Your Customers; Understand Them

There's a bit of a marketing revolution afoot. That revolution requires marketers to revisit the cages they've erected over many years.

Growing a Business

How Convenience Is Marking a New Wave in the Service Industry

Now is the time to analyze if your business processes are convenient to your customer, and what needs to be done to bring more ease-of-use.

Thought Leaders

How to Maintain Profitability in a Changing Market

For lasting profitability, entrepreneurs should focus on contributing to consumer value. This applies to business-to-business too.

Growth Strategies

How Indian Companies Can Unlock Value of Their Patents: Licensing Vs. Selling

Before diving headfirst into monetizing your assets with this knowledge, one must first evaluate the options and then decide whether to choose licensing or selling their patents

Business News

Jeff Bezos Now Worth More Than $200 Billion

The Amazon CEO continues to be the world's chief beneficiary of quarantine consumer culture.

Entrepreneurs

Startup Camels: Hopi Co-Founders On How They're Going About Growth For Their Enterprise

The co-founders of Hopi on building a long-term profitable company.

News and Trends

Why India should start using online Tribute services

By collating messages, videos, and pictures of and for the deceased, online tribute services are ensuring the bereaved family, and friends and relatives of the deceased get their closure and solace, from any corner of the world, even if they have not been able to attend the funeral

Growing a Business

5 Tips to Scale a Successful Direct-to-Consumer Brand in 2020

Direct-to-consumer brands have been growing in publicity, and for good reason. Here's how to scale the challenges and scale your DTC brand effectively.

Business News

Low-Calorie Beer and Tobacco-Free Chew: Why 2020 IS The Year for Healthy-Alternative Startups

Consumers are more cognizant of what they put into their bodies, and the demand for products that shake up the status quo continues to expand, exponentially.

Marketing

How to Build a Brand Story That Buyers Emotionally Connect With

Reaching prospective consumers on a deeper level can lead to increased loyalty and more sales.

Technology

Consumer Lending Companies Riding On Machine Learning Platforms To Manage Risks

The traditional analytical techniques of assessing borrowers' profiles have become obsolete owing to increased complexities involved while dealing with tonnes of data.