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News and Articles About Content marketing
Should You Outsource Content Creation or Hire a Content Marketing Team?
With more companies embracing content marketing, businesses need to decide how to approach this function.
The 7 WordPress Plugins Your Site Needs to Succeed
With so many websites powered by WordPress, supercharge yours with these powerful plugins.
If Marketing About Avoiding Death Can Be Funny, Why Is Your Content So Somber?
The Dumb Ways to Die ads in Australia, like the ALS Ice Bucket Challenge, show that public service campaigns have a lot to teach about marketing.
Grow Your Business a Thousandfold in One Year With Content Marketing
Start off sharing your ideas in a blog or as a contributor. Speaking engagements may follow.
5 Content-Marketing Hacks Using Social-Media Data
Utilizing social-media data in your content-marketing efforts can provide a fresh and creative twist to online advertising.
3 More Reasons for Brands to Use Instagram to Boost Influence and Drive Sales
The photo-centric social media platform is well suited for reaching younger customers who define what the larger audience seeks from content marketing.
Successful Content Marketers Do These 5 Things Differently
It's not so much what the best marketers know but how they view the elements of the campaign.
Boost SEO by Showcasing How Smart You Are
Our experts explain how positioning yourself as an expert can help maximize your site for search.
Content-Marketing Lessons From 4 Successful Kickstarter Campaigns
To successfully raise funds for a project, follow the steps taken during these funded efforts.
3 Reliable Sources of Shareable Content No Matter How Boring Your Business Is
You probably aren't in a flashy industry but you, your team, the company you've belt and the customers you help are stories worth telling.
9 Pieces of Wisdom to Get Your Lead Machine Running at Top Speed
If anyone knows inbound marketing, it's Brian Halligan of Hubspot, Joe Pulizzi of the Content Marketing Institute and Brian Clark of Copyblogger.
This Type of Content Gets the Best Marketing Results (Infographic)
Stop wasting time on content marketing tactics that don't deliver. This infographic reveals which types of content work best, and the metrics you should track.
Reaching Customers and Boosting Sales: The Anatomy of Content Marketing (Infographic)
Content marketing is at the center of a good digital strategy, no matter what the organization's goals are.
5 Tips to Rehab Your Pitch
Marketers have more tools at their disposal than years ago. Re-evaluating what the company already has and giving it a quick spit shine might at times be all that's needed for the PR approach.
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