Crowdfunding

News and Articles About Crowdfunding

6 Things You Should Do Now If You Want to Raise Funds With Regulation A+
Finance

6 Things You Should Do Now If You Want to Raise Funds With Regulation A+

Prepare your company to accept money from the tens of millions of potential investors in "the crowd" that were previously off-limits.
Kendall Almerico
When Crowdfunding Goes Wrong, But the Product Is Just Right
Crowdfunding

When Crowdfunding Goes Wrong, But the Product Is Just Right

Read about two high-potential products that failed on Kickstarter but still proved themselves to be the "comeback kids."
Eric Samson
Avoid the Dead Zone By Adopting 'Recruit Daily or Perish'
Sales

Avoid the Dead Zone By Adopting 'Recruit Daily or Perish'

Most of the time dead zones or lulls in our sales occur because of inactivity. If you're in a lull or not getting the results you want, you've got to double down.
John Brubaker
4 Reasons to Crowdfund vs. Self-Fund a Product Idea
Crowdfunding

4 Reasons to Crowdfund vs. Self-Fund a Product Idea

With platforms like Kickstarter and Indiegogo, you can quickly see if the idea is something the market wants before investing large amounts of time, capital, and energy.
Terry Lin
Art-Tech Startup Makes the Digital Picture Frame Super Classy
Artists

Art-Tech Startup Makes the Digital Picture Frame Super Classy

Meural's matte LCD display screen is set into a handcrafted maple wooden frame.
Catherine Clifford
3 Things to Do Before Kickstarting Your Hardware Startup
Product Development

3 Things to Do Before Kickstarting Your Hardware Startup

Kickstarting a hardware project ultimately means making hundreds or thousands of physical products that can compete in the modern marketplace.
JD Albert
This Startup's Mission: A 3-D Printer in Every Home
3-D Printing

This Startup's Mission: A 3-D Printer in Every Home

Could easily, affordably printing objects on demand at home go mainstream? New Matter founder Steve Schell is betting on it.
Kim Lachance Shandrow
The One Thing That Prevents You From Falling Flat on Your Face
Mistakes

The One Thing That Prevents You From Falling Flat on Your Face

Whether you're starting a crowdfunding campaign or pursuing any new endeavor, learn from the experiences of successful people.
John Brubaker
Blowing Past Its Kickstarter Goal, SnapPower Turns Your Outlet Into a USB Charger
USBS

Blowing Past Its Kickstarter Goal, SnapPower Turns Your Outlet Into a USB Charger

With no electrical skills needed, a simple solution to an annoying problem scores big with backers on the crowdfunding platform.
Laura Entis
Crowdfunding Nearly Tripled Last Year, Becoming a $16 Billion Industry
Crowdfunding

Crowdfunding Nearly Tripled Last Year, Becoming a $16 Billion Industry

The pace of crowdfunding growth has only been accelerating, according to a new report on the global industry.
Catherine Clifford
Is Kickstarter Right for Your Business?
Crowdfunding

Is Kickstarter Right for Your Business?

Don't let a crowdfunding calamity happen to you.
David Salinas
Pebble Time Hits $20 Million on Kickstarter
Pebble

Pebble Time Hits $20 Million on Kickstarter

It's the fastest-funded project and also the most funded -- by far.
Jason Fell
Crowdfunded Smart Home Device Canary Lands at Big-Name Stores
Security

Crowdfunded Smart Home Device Canary Lands at Big-Name Stores

Canary has officially completed the journey from crowdfunding platform to mainstream retailers.
Carly Okyle
Crowdfunding in the Days Before Kickstarter
Crowdfunding

Crowdfunding in the Days Before Kickstarter

The act of raising money is nothing new. And on some days, it can feel like you're running a marathon naked.
John Brubaker

Crowdfunding is the process of raising money to fund what is typically a project or business venture through many donors using an online platform, such as Kickstarter, Indiegogo and Crowdfunder. The fundraising window is usually finite -- 90 days, for instance -- and the fees and rules vary across platforms.

How to: Crowdfunding is typically done through an online platform that allows the fundraiser to set up a public campaign for accepting donations. The campaign will advertise details such as the nature of the project or venture, the amount of money the company is hoping to raise and the campaign’s fundraising deadline. People can donate a specified amount through the fundraising campaign’s website and often receive some sort of acknowledgement or reward in return for their donation.         

Applications of crowdfunding: This can range from charitable and educational projects to creative projects -- like funding films -- as well as supporting scalable businesses. Crowdfunding platforms each tend to cater to specific categories, such as Kickstarter which focuses on creative projects or Crowdfunder, an equity-based platform which is used for businesses looking to raise investment capital.    

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