Crowdfunding

Which Crowdfunding Method Should You Choose for Your Startup? (VIDEO)
Crowdfunding

Which Crowdfunding Method Should You Choose for Your Startup? (VIDEO)

It depends on the stage of your business. Crowdfunding expert Sally Outlaw breaks it down.
Laura Entis
Crowdfunding Greece's Bailout: Is It Practical?
Crowdfunding

Crowdfunding Greece's Bailout: Is It Practical?

Thom Feeny's campaign is simple enough, but its execution isn't cut and dried.
Carly Okyle
The Most Important Thing You Must Do as a Hardware Startup
Product Development

The Most Important Thing You Must Do as a Hardware Startup

You can't develop your product while living in a cave. Instead, "pre-sell" it via crowdfunding and email marketing.
John Teel
Girl Scouts Raise $250,000 After Rejecting Donor Who Didn't Want Funds to Go to Transgender Scouts
Crowdfunding

Girl Scouts Raise $250,000 After Rejecting Donor Who Didn't Want Funds to Go to Transgender Scouts

The Western Washington state chapter of the youth organization has piggy-backed on growing awareness and acceptance of what it means to be transgender.
Catherine Clifford
Can One Man and an Indiegogo Campaign Save a Country?
Crowdfunding

Can One Man and an Indiegogo Campaign Save a Country?

Tired of political posturing, a Londoner hopes to bail out Greece using the power of the people.
Carly Okyle
Will Equity Crowdfunding Buyers Be Able to Sell Their Shares?
Equity crowdfunding

Will Equity Crowdfunding Buyers Be Able to Sell Their Shares?

Buyers, beware. While private-company shares can now be bought relatively easily, selling them will likely prove more difficult.
Scott Shane
6 Ways to Use Crowdfunding for Product Development
Crowdfunding

6 Ways to Use Crowdfunding for Product Development

Instead of going through the tedious and costly traditional route of market research, more entrepreneurs are turning to crowdfunding for product-market fit.
David Drake
The Numbers Behind Non-Profit Crowdfunding (Infographic)
Infographics

The Numbers Behind Non-Profit Crowdfunding (Infographic)

Just how effective are crowdfunding platforms for non-profit organizations? Check out these statistics and decide for yourself.
Carly Okyle
5 Tips for Launching a Non-Profit Campaign on Kickstarter
Crowdfunding

5 Tips for Launching a Non-Profit Campaign on Kickstarter

Isabel Sheinman, director of business development at Library for All, shares strategies for success on the crowdfunding platform.
Laura Entis
Etsy Dips a Toe Into Crowdfunding for Makers
Etsy

Etsy Dips a Toe Into Crowdfunding for Makers

The Brooklyn-based online craft marketplace is testing out a pilot program that allows makers to raise money for production costs.
Catherine Clifford
Sick of Sitting? Tired of Standing? Take a Load Off With This 'Leaning' Desk.
Inventions

Sick of Sitting? Tired of Standing? Take a Load Off With This 'Leaning' Desk.

Forget leaning in. It's time to lean back. With this recliner behind you, you can slouch on the job like you mean it.
Kim Lachance Shandrow
In Landmark Move, FTC Takes Action Against Kickstarter Campaign Fraud
Crowdfunding

In Landmark Move, FTC Takes Action Against Kickstarter Campaign Fraud

A project creator was charged with using 'unfair or deceptive acts' to raise more than $120,000 on the crowdfunding platform, which he allegedly spent on personal expenses.
Laura Entis
4 Tips to Use Crowdfunding to Make Startup Dreams a Reality
Crowdfunding

4 Tips to Use Crowdfunding to Make Startup Dreams a Reality

Like any fundraising campaign, using these platforms requires much thought and effort.
Zach Cutler
These New Earbuds Let You Adjust the Volume of Everything Around You
Wearable Tech

These New Earbuds Let You Adjust the Volume of Everything Around You

Doppler Labs' new invention can help you turn down the volume of a concert in real time.
Nina Zipkin

Crowdfunding is the process of raising money to fund what is typically a project or business venture through many donors using an online platform, such as Kickstarter, Indiegogo and Crowdfunder. The fundraising window is usually finite -- 90 days, for instance -- and the fees and rules vary across platforms.

How to: Crowdfunding is typically done through an online platform that allows the fundraiser to set up a public campaign for accepting donations. The campaign will advertise details such as the nature of the project or venture, the amount of money the company is hoping to raise and the campaign’s fundraising deadline. People can donate a specified amount through the fundraising campaign’s website and often receive some sort of acknowledgement or reward in return for their donation.         

Applications of crowdfunding: This can range from charitable and educational projects to creative projects -- like funding films -- as well as supporting scalable businesses. Crowdfunding platforms each tend to cater to specific categories, such as Kickstarter which focuses on creative projects or Crowdfunder, an equity-based platform which is used for businesses looking to raise investment capital.    

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