News and Articles About Crowdfunding

Anatomy of a Kickstarter Backer
Crowdfunding

Anatomy of a Kickstarter Backer

Crowdfunding invites the financial participation of ordinary people. Here's how to make your campaign appeal to a prospective investor.
Stacey Alcorn
Indiegogo Pilots New Program Allowing Crowdfunding Campaigns to Stay Open Indefinitely
IndieGoGo

Indiegogo Pilots New Program Allowing Crowdfunding Campaigns to Stay Open Indefinitely

The new functionality will allow users to deepen their connection with funders, in addition to giving them a way to keep raising money, the company says.
Catherine Clifford
Content-Marketing Lessons From 4 Successful Kickstarter Campaigns
Crowdfunding

Content-Marketing Lessons From 4 Successful Kickstarter Campaigns

To successfully raise funds for a project, follow the steps taken during these funded efforts.
Aaron Agius
Go Fund Yourself
Raising Capital

Go Fund Yourself

Don't waste time chasing investors. A myriad of options exist for ambitious entrepreneurs seeking to expand their startup and in need of financing.
Sally Outlaw
4 Ways Kickstarter Can Boost Your Brand in Addition to Raising Money
Crowdfunding

4 Ways Kickstarter Can Boost Your Brand in Addition to Raising Money

Kickstarter campaigns allow brands to introduce products to an interested audience, tweak marketing and, if successful, prove they have a winner.
John Boitnott
YouTube Creators Can Now Receive 'Tips' Directly From Fans
YouTube

YouTube Creators Can Now Receive 'Tips' Directly From Fans

The feature, which was announced earlier this summer, has quietly launched.
Laura Entis
Everything You Need for a Winning Crowdfunding Campaign (Infographic)
Crowdfunding

Everything You Need for a Winning Crowdfunding Campaign (Infographic)

Here's a statistical breakdown of all of the completed campaigns on Indiegogo and Kickstarter as of early August.
Catherine Clifford
7 Secrets From the Man Who Turned a Kickstarter Flop Into the Most Successful Campaign Ever
Young Influentials

7 Secrets From the Man Who Turned a Kickstarter Flop Into the Most Successful Campaign Ever

The first time Ryan Grepper took his tricked-out cooler idea to Kickstarter, he failed to make his $125,000 goal. The second time, his cooler became the most funded project in Kickstarter history. Here's what he learned.
Catherine Clifford
A Smart Helmet That Gives Riders Eyes in the Backs of Their Heads
Far Out Tech

A Smart Helmet That Gives Riders Eyes in the Backs of Their Heads

Heads up, riders. This Android-powered skull protector is driving motorcycle safety into the digital age.
Kim Lachance Shandrow
8 Steps to Launching a Successful Crowdfunding Campaign
Crowdfunding

8 Steps to Launching a Successful Crowdfunding Campaign

Meticulous planning and plenty of hard work are the keys to crowdfunding the capital you need to launch.
Nathan Resnick
Meet the Newest Member of Kickstarter's Million-Dollar Club
Crowdfunding

Meet the Newest Member of Kickstarter's Million-Dollar Club

This startup has entered an elite and growing group that has raised seven figures on the popular crowdfunding site.
Catherine Clifford
With $9 Million and Counting, This Cooler Could Become the No. 1 Kickstarter Campaign Ever
Crowdfunding

With $9 Million and Counting, This Cooler Could Become the No. 1 Kickstarter Campaign Ever

The Coolest -- a cooler that comes equipped with a rechargeable blender for mixed drinks, a smartphone charger and other goodies -- is currently the second most funded project in the crowdfunding site's history.
Catherine Clifford