Crowdfunding

News and Articles About Crowdfunding

Regulation A+ Is Not the Savior of Cash-Seeking Startups
Funding

Regulation A+ Is Not the Savior of Cash-Seeking Startups

A company really needs to be ready -- preferably venture backed and generating substantive revenue -- before considering this option.
Sally Outlaw
2 Key Lessons From Disney That Help on Kickstarter and in Business
Customer Service

2 Key Lessons From Disney That Help on Kickstarter and in Business

Walt Disney's vision and ability to deliver mind-blowing experiences can be applied in almost any setting.
John Brubaker
Crowdfunding Platform RocketHub Acquired for $15 Million
Crowdfunding

Crowdfunding Platform RocketHub Acquired for $15 Million

EFactor, a resource site for entrepreneurs, bought the New York City-based alternative finance platform.
Catherine Clifford
This New App Aims to Be the Yelp for People With Autism
Kickstarter

This New App Aims to Be the Yelp for People With Autism

With less than a week left in the Kickstarter campaign, 'Autism Village' says its tool can help parents and caregivers of people with autism.
Carly Okyle
How Do You Look at the Barriers in Your Life?
Motivation

How Do You Look at the Barriers in Your Life?

Our faith must be greater than our fear, otherwise "the wall" wins.
John Brubaker
A Father-Son Team Raises $10 Million for Their Beekeeping Invention on Indiegogo
IndieGoGo

A Father-Son Team Raises $10 Million for Their Beekeeping Invention on Indiegogo

The Australian entrepreneurs set out to raise $70,000 for their Flow Hive honey-harvesting system. They have raised 14,720 percent of that goal.
Catherine Clifford
6 Things You Should Do Now If You Want to Raise Funds With Regulation A+
Finance

6 Things You Should Do Now If You Want to Raise Funds With Regulation A+

Prepare your company to accept money from the tens of millions of potential investors in "the crowd" that were previously off-limits.
Kendall Almerico
When Crowdfunding Goes Wrong, But the Product Is Just Right
Crowdfunding

When Crowdfunding Goes Wrong, But the Product Is Just Right

Read about two high-potential products that failed on Kickstarter but still proved themselves to be the "comeback kids."
Eric Samson
Avoid the Dead Zone By Adopting 'Recruit Daily or Perish'
Sales

Avoid the Dead Zone By Adopting 'Recruit Daily or Perish'

Most of the time dead zones or lulls in our sales occur because of inactivity. If you're in a lull or not getting the results you want, you've got to double down.
John Brubaker
4 Reasons to Crowdfund vs. Self-Fund a Product Idea
Crowdfunding

4 Reasons to Crowdfund vs. Self-Fund a Product Idea

With platforms like Kickstarter and Indiegogo, you can quickly see if the idea is something the market wants before investing large amounts of time, capital, and energy.
Terry Lin
Art-Tech Startup Makes the Digital Picture Frame Super Classy
Artists

Art-Tech Startup Makes the Digital Picture Frame Super Classy

Meural's matte LCD display screen is set into a handcrafted maple wooden frame.
Catherine Clifford
3 Things to Do Before Kickstarting Your Hardware Startup
Product Development

3 Things to Do Before Kickstarting Your Hardware Startup

Kickstarting a hardware project ultimately means making hundreds or thousands of physical products that can compete in the modern marketplace.
JD Albert
This Startup's Mission: A 3-D Printer in Every Home
3-D Printing

This Startup's Mission: A 3-D Printer in Every Home

Could easily, affordably printing objects on demand at home go mainstream? New Matter founder Steve Schell is betting on it.
Kim Lachance Shandrow
The One Thing That Prevents You From Falling Flat on Your Face
Mistakes

The One Thing That Prevents You From Falling Flat on Your Face

Whether you're starting a crowdfunding campaign or pursuing any new endeavor, learn from the experiences of successful people.
John Brubaker

Crowdfunding is the process of raising money to fund what is typically a project or business venture through many donors using an online platform, such as Kickstarter, Indiegogo and Crowdfunder. The fundraising window is usually finite -- 90 days, for instance -- and the fees and rules vary across platforms.

How to: Crowdfunding is typically done through an online platform that allows the fundraiser to set up a public campaign for accepting donations. The campaign will advertise details such as the nature of the project or venture, the amount of money the company is hoping to raise and the campaign’s fundraising deadline. People can donate a specified amount through the fundraising campaign’s website and often receive some sort of acknowledgement or reward in return for their donation.         

Applications of crowdfunding: This can range from charitable and educational projects to creative projects -- like funding films -- as well as supporting scalable businesses. Crowdfunding platforms each tend to cater to specific categories, such as Kickstarter which focuses on creative projects or Crowdfunder, an equity-based platform which is used for businesses looking to raise investment capital.    

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