Crowdfunding

How to Pick Equity Crowdfunding Investments
Equity crowdfunding

How to Pick Equity Crowdfunding Investments

Once these investments are allowed, the trick will be knowing which companies to back.
Scott Shane
Will These 5 Models of Crowdfunding Replace Angel and VC Investors?
Crowdfunding

Will These 5 Models of Crowdfunding Replace Angel and VC Investors?

The crowdfunding term is used to encompass so many different concepts that everyone is confused.
Martin Zwilling
Should You Consider Hiring a Crowdfunding Consultant?
Crowdfunding

Should You Consider Hiring a Crowdfunding Consultant?

These advisers can be invaluable members of your team, or a complete waste of money. Ask these questions before making a decision.
Kendall Almerico
8 Insights for Attracting Angel Investors
Angel Investors

8 Insights for Attracting Angel Investors

Once your business has some attraction, it's time to tell the angels what they need to hear to get you to the next level.
Martin Zwilling
The Right Tools for a Successful Crowdfunding Campaign
Business Ideas

The Right Tools for a Successful Crowdfunding Campaign

A creators of a successfully-funded tool box offer tips and insights for how to launch a successful product that grabs the attention of the crowd.
Peter Gasca
Before You Crowdfund an Invention, Consider Patent Protection
Crowdfunding

Before You Crowdfund an Invention, Consider Patent Protection

It's great to get your idea out to millions of potential investors, but there are bad apples out there who may just want to rip you off.
Kendall Almerico
Déjà Vu 2012: A Zombie-Frankenstein JOBS Act 2.0 Is in the Works
Jobs Act

Déjà Vu 2012: A Zombie-Frankenstein JOBS Act 2.0 Is in the Works

President Obama signed a law more than two years ago expanding access to crowdfunding. The idea was almost universally popular in Washington, a rarity in and of itself, but codifying a plan for how to implement and regulate this new arm of crowdfunding has proven to be an epic challenge.
Catherine Clifford
How 'Exploding Kittens' Became the Most-Backed Kickstarter Project
Kickstarter

How 'Exploding Kittens' Became the Most-Backed Kickstarter Project

The card game broke the record previously held by the Reading Rainbow campaign.
Carly Okyle
The Potato Salad Kickstarter and the Art of Getting Discovered
Viral Marketing

The Potato Salad Kickstarter and the Art of Getting Discovered

The joke that went viral and raised $55,00 teaches fundamental lessons about how to garner attention in a very noisy online environment.
Alicia Lawrence
16 Startup Trends That Will Be Huge in 2015
Predictions

16 Startup Trends That Will Be Huge in 2015

A list of big, important predictions from the investors at venture capital firm Andreessen Horowitz.
This 'Exploding Kittens' Card Game Is Blowing Up on Kickstarter
Games

This 'Exploding Kittens' Card Game Is Blowing Up on Kickstarter

The makers of a new card game were aiming to raise $10,000 in 30 days. They hit that goal in less than 30 minutes, and have gone on to raise more than $2.5 million.
Carly Okyle
Jibo, the Personal Robot Startup, Lands $25 Million in Funding
Robotics

Jibo, the Personal Robot Startup, Lands $25 Million in Funding

The Cambridge, Mass., Indiegogo darling is another major money step closer to making its 'friendly' family robot a reality.
Kim Lachance Shandrow
The Creator Behind a Robotic Bartender Spills the Secrets on How to Run a Successful Kickstarter Campaign
Kickstarter

The Creator Behind a Robotic Bartender Spills the Secrets on How to Run a Successful Kickstarter Campaign

Dylan Purcell-Lowe, one of Somabar's creators, walks us through the entire Kickstarter process.
Laura Entis
Why Venture Capitalists Are Turning to Crowdfunding
Crowdfunding

Why Venture Capitalists Are Turning to Crowdfunding

These platforms let potential investors screen startups and do their due-diligence check in a convenient, standardized fashion.
Judd Hollas

Crowdfunding is the process of raising money to fund what is typically a project or business venture through many donors using an online platform, such as Kickstarter, Indiegogo and Crowdfunder. The fundraising window is usually finite -- 90 days, for instance -- and the fees and rules vary across platforms.

How to: Crowdfunding is typically done through an online platform that allows the fundraiser to set up a public campaign for accepting donations. The campaign will advertise details such as the nature of the project or venture, the amount of money the company is hoping to raise and the campaign’s fundraising deadline. People can donate a specified amount through the fundraising campaign’s website and often receive some sort of acknowledgement or reward in return for their donation.         

Applications of crowdfunding: This can range from charitable and educational projects to creative projects -- like funding films -- as well as supporting scalable businesses. Crowdfunding platforms each tend to cater to specific categories, such as Kickstarter which focuses on creative projects or Crowdfunder, an equity-based platform which is used for businesses looking to raise investment capital.    

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