Customer Feedback

Minimize the Impact of Your Mistakes With These 6 Strategies
Small Business - Big Impact

Minimize the Impact of Your Mistakes With These 6 Strategies

Yes, mistakes will be made. But you do have some degree of control over how much they affect your business.
Stephen Key
Hello? Can You Listen?
Data-Driven Marketing

Hello? Can You Listen?

Today's shopper wants to be heard, but today's manufacturers have big mouths and little ears.
4 Strategies to Keep Customers Coming Back
Data-Driven Marketing

4 Strategies to Keep Customers Coming Back

A social-media complaint can cost a company millions and a review shape a restaurant's fortune. Find out ways that consumer feedback can shape product decisions.
Andrew Reid
5 Social-Media Sources of Testimonials for Your Business
Data-Driven Marketing

5 Social-Media Sources of Testimonials for Your Business

By monitoring your public posts and encouraging your fans to share what they value about your company's product or service, you'll build a strong portfolio of credible recommendations.
Firas Kittaneh
Successful Entrepreneurs Challenge Themselves. Here's 5 Ways to Do That.
Small Business - Big Impact

Successful Entrepreneurs Challenge Themselves. Here's 5 Ways to Do That.

In today's world, you need to be current, mentally fit and actively involved in running your business.
Stephen Key
The Future of Customer Loyalty
Small Business - Big Impact

The Future of Customer Loyalty

Is your business ready for customer loyalty 3.0?
Carol Roth
Will Big Companies Follow Microsoft's Lead and Make It Harder for Startups to Win?
Small Business - Big Impact

Will Big Companies Follow Microsoft's Lead and Make It Harder for Startups to Win?

A large player starts to get wise to the ways of newcomers that are experimenting rapidly.
Peter S. Cohan
Here's How to Tell a Buyer He's Wrong -- Without Losing the Business
Small Business - Big Impact

Here's How to Tell a Buyer He's Wrong -- Without Losing the Business

'The customer is always right' no longer holds true.
Michael Boyette
What Consumers Want -- and Don't Want -- From the Internet of Things (Infographic)
Business Accelerated

What Consumers Want -- and Don't Want -- From the Internet of Things (Infographic)

As more and more connected smart devices pour into the market, here's what we hope for and dread.
Carly Okyle
Utilize Technology to Build Intimate Customer Communities
Small Business - Big Impact

Utilize Technology to Build Intimate Customer Communities

The latest developments allow businesses to cut out the middlemen and establish a direct line to the people that matter most.
Lisa Hammitt
4 Key Lessons From a Startup's Spectacular Failure
Failure

4 Key Lessons From a Startup's Spectacular Failure

Israeli electric car company Better Place made several mistakes that by themselves wouldn't have spelled disaster. Combined though, they spelled calamity.
Daniel Wesley
How We Use Twitter to Build Products People Love
Small Business - Big Impact

How We Use Twitter to Build Products People Love

This simple change can help you feel closer to your customers and create better solutions to their problems.
Customers Demand These 2 Fundamental Aspects of Authentic Brands
Data-Driven Marketing

Customers Demand These 2 Fundamental Aspects of Authentic Brands

A recent survey of 12,000 people revealed the companies they believe to be most genuine possess these two traits.
Jim Joseph
The Bigger the Brand, the More Likely Its Customers Feel Ignored
Data-Driven Marketing

The Bigger the Brand, the More Likely Its Customers Feel Ignored

American consumers yearn to collaborate but the biggest companies are not getting the message.
Ray King