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News and Articles About Customer Feedback
How Customer Feedback Can Stymie Innovation
Empathetically observing customers use your product to solve their problem yields far better innovative ideas than simply asking for suggestions.
Jeff Dyer and Nathan Furr
5 Tips for Building Adaptivity Into Your Business Model
No startup business plan is so good that it anticipates every twist and change in the market and customer demand. To thrive, anticipate the unknown.
How Are Your Visitors Engaging With Your Website?
Just having information on your website isn't enough. You need to ensure the important content is prominent and then take action to measure user engagement.
4 Steps to Identifying -- and Engaging – Your Core Customers
For a startup to succeed, it is imperative that an entrepreneur establishes criteria for customer selection. Done correctly, it can provide a scalable sales model, focus resources and establish an ongoing process to deal with change.
The Customer Is Mostly Wrong
When it comes to a product's vision, turn the popular idiom on its head. Customers are often poor judges of their own needs.
Analytics Offers a View Into How Customers Experience Your Product
Here's the roadmap a data company uses when advising their customers how to utilize their numbers.
Social Media Marketing
A Day in the Life of a Successful Social-Media Strategy
Success isn't dependent on some X-factor or trick, but on consistency, connection and a little creativity.
5 Predictions About the Growing Power of Online Customer Reviews
The influence of a single customer's opinion will continue to grow in sync with the pervasiveness of social media.
3 Steps to Determine Product-Market Fit
For entrepreneurs to succeed, they need to figure out consumers' needs and develop a product to solve these issues. Here are a few steps to help you determine product-market fit.
Ask Your Employees These 4 Simple Questions to Elicit Productive Feedback
To improve employee engagement and make positive changes in the workplace, leaders should be asking employees for their honest opinion about what is working -- or not working -- in the organization.
3 Powerful Ways to Say 'Thank You'
A simple note of appreciation can go a long way with employees and clients alike. Here's how to do it right.
Maria Elena Duron
Giving Customers More Than They Asked for Is Too Much of a Good Thing
Great customer service is the cornerstone of success. Redundant customer service is a waste of your time and money.
Your Secret Resource to Get a Better Product: Customer Service
Move beyond the minimum viable product with the help of your staff to develop the most valuable product.
Treat Your Customers Like You Love Them (Why Wouldn't You?)
Things go wrong. It happens. When they do, though, use it as an opportunity to earn trust.
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